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mShopper launches platform for m-commerce and marketing

mShopper launches platform for m-commerce and marketing

Top retailer mobile commerce solution, mShopper, has announced the launch of a full API suite that will broaden its m-commerce platform for any business that wants to integrate with mShopper’s mobile marketing and shopping functionality, which currently leads the industry. In their announcement, they stated that their functionality is now completely remotely accessible, which permits partners to white-label the solution quite easily for their retailers. The decision made by mShopper to offer this new mobile platform was … Read entire article »

Filed under: Featured News, Mobile Commerce, Mobile Marketing, United States

2012 Mobile World Congress to focus on mobile marketing

2012 Mobile World Congress to focus on mobile marketing

The GSMA mobile operators association has just announced that the Mobile World Congress of 2012 will be focusing on mobile marketing for the first time ever in this annual technology event. The Mobile World Congress is held in February in Barcelona, drawing technology industry leaders and enthusiasts by the tens of thousands to gain insight on the latest in gizmos, devices, techniques, news, and predictions within the mobile industry. The industry overall considers the Mobile World Congress … Read entire article »

Filed under: Featured News, International, Mobile Commerce, Mobile Marketing

Vizibility is working on new mobile platform that will leverage QR codes for social networking

Vizibility is working on new mobile platform that will leverage QR codes for social networking

QR codes are becoming increasingly entangled with social networking. The codes have been a versatile tool in the marketing world but their uses in that capacity appeal to a broad audience looking for a way to maintain their electronic reputations. Vizibility, a young company that specializes in search engine listing, is looking to take advantage of the social appeal of QR codes. The company has announced that it is developing a new mobile platform that … Read entire article »

Filed under: Featured News, Mobile Commerce, Mobile Marketing, QR Codes, Social Media Marketing, United States