Mobile payments continue to grow in the UK

Mobile Payments for ipad

Report shows that mobile shopping is becoming a powerful force in the UK retail sector Changing shopping behavior among consumers in the United Kingdom shows that more people are beginning to favor mobile commerce over more traditional forms of commerce. A new report from IMRG Capgemini shows that mobile shopping is becoming a major force in the retail environment. Consumers are becoming more comfortable with the idea of mobile payments, which is making them more likely to shop for and purchase products from their mobile devices. Consumers are beginning to…

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Equifax announces expansion of its mobile commerce platform

Equifax Mobile commerce App

Equifax teams with Zumigo to make its mobile commerce platform more secure Global information solutions provider Equifax has announced that it has entered into a joint development agreement with Zumigo, a developer of mobile device location and identity verification solutions. Through this partnership, Equifax intends to expand its mobile commerce platform and further develop it as a network-based solution that is meant to make mobile payments more straightforward for consumers. The platform will incorporate the identity verification systems that have been developed by Zumigo in order to combat fraud. Security…

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Survey shows college students are uninterested in mobile payments

NFC Mobile commerce Payments students

College students may not be an ideal demographic for mobile commerce initiatives Balance Innovations has released the results of a new survey focused on college students. The survey was meant to determine the interest that these students had in mobile payments. Young people are typically targeted by mobile commerce initiatives because they are typically more tech-savvy and open to using their mobile devices for nearly everything in their daily lives. The survey found, however, that students may not be interested in mobile payments as much as would be believed. 42%…

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Study shows retailers are struggling to embrace mobile payments

mobile payments technology

Retailers are falling short when it comes to mobile commerce and engaging mobile consumers Deloitte Digital, a leading digital consulting firm, has released a new study focused on the mobile commerce sector. The study highlights the relationship that retailers have with mobile commerce and what they are doing to engage consumers in the mobile space. A growing number of consumers are embracing the concept of mobile payments, turning to their smartphones and tablets to get their shopping done. Retailers are working to accommodate the needs of these consumers, but many…

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Apple is becoming more aggressive with mobile payments

Apple iphone mobile payments

E-commerce is playing a major role in Apple’s business E-commerce may be becoming one of Apple’s most important priorities. The company has, for years now, been involved in the digital and mobile spaces thanks to its iTunes platform. During Apple’s second quarter earnings call this year, CEO Tim Cook noted that the iTunes platform is the company’s second-fastest growing business currently, just behind the company’s hardware interests. E-commerce currently represents one of the company’s most profitable business segments as well, and this is one of the reasons why Apple has…

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