JSP Media, a marketing and web development company based in Elliot City, Maryland, are now offering a mobile site and QR code design service. As mobile technology becomes more prevalent, the importance of mobile-optimized websites is becoming clear. More businesses are beginning to incorporate mobile technology into their operations, hoping to take advantage of the boom in smart phone use and the emergence of other mobile devices. QR codes are playing a big role in changing the way companies interact with consumers. The black and white barcodes can be printed…
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Scanning your way to a better education
Information is becoming increasingly mobile. To keep up with technology, the West Virginia University Libraries will be using QR codes to help students gain quick access to the resources offered by the libraries. The codes can be scanned with smart phones that have barcode scanning applications. David Roth, a library associate, says the codes are a great way to bridge the gap between digital content and physical media. When scanned, the codes will resolve to the library’s mobile website. From there, students will be able to check the availability of…
Read MoreRaising awareness with easy barcode scanning technology
Farmland Dairies is joining the multitude of companies using QR codes as part of their latest promotional campaign to raise consumer awareness. The company, a leading manufacturer of retail and foodservice branded milk and cream, will be using the codes in health clubs throughout the Northwestern U.S. The campaign is to promote their new dairy products that are enriched with fiber and omega-2 fatty acids. Farmland is using static panels in more than 100 health clubs spanning from New York to Connecticut. The panels feature $1-off coupons and a QR…
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