Amazon mobile video ads to challenge Facebook and Google

Amazon mobile video ads - smartphone - play button

Amazon wants a piece of the digital advertising marketing space that’s currently dominated by Facebook and Google. A new form of Amazon mobile video ads is to be introduced to the eCommerce giant’s smartphone shopping app. Amazon reportedly intends to sell video spots on its mCommerce platform. Amazon has been testing the ads on the iOS platform and plans to rollout a test for Android later this year. For several months, the Amazon mobile video ads have been on Apple’s iOS platform, according to people who are familiar with the…

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Amazon mobile shopping expands with online grocery pickup

Amazon mobile shopping - online grocery pickup - shopping cart

Curbside online grocery pickup at Whole Foods now available via Amazon. The new Amazon mobile shopping grocery pickup experience will offer American Prime members the option of ordering their groceries online and picking them up in person (without having to leave their car) at its Whole Foods Market stores. The new service will begin in California and Virginia. According to the recent announcement from Amazon and Whole Foods Market, initially, the online grocery ordering and digital pickup system will first be rolled out in Sacramento, California and Virginia Beach, Virginia.…

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Amazon mobile commerce is leaving the competition in the dust

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The online marketplace is considered to be among the most important shopping platforms over online channels. Despite the power of big box retailers, Amazon mobile commerce is still leading the way, just as its e-shopping marketplace is also continuing to be a massive force to be reckoned with. The stock price of the company over the last year has made it clear that this is a brand that knows how to grow. The dominance Amazon mobile commerce has achieved and is steadily holding is a primary reason that explains why…

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Mobile commerce exploded on Amazon over the holidays

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According to recent data compiled by comScore, smartphones and tablets play a vital role with that online marketplace. This holiday season, mobile commerce played a more important role than ever at Amazon, as shopping over that company’s mobile app increased by more than double when compared to the same time in 2014. Moreover, almost 70 percent of the shoppers heading to Amazon did so using a mobile device. Cyber Monday saw a tremendous spike in mobile commerce activity, at which time 33 electronics items were purchased every second by way…

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Mobile commerce made up 60 percent of Amazon’s holiday shopping volume

Amazon mobile commerce

This year brought with it a considerable amount of use of smartphones and tablets for product searches. Amazon was a little bit stingy when it came to specific figures, this year – as has been its tradition – for holiday sales performance, but what it has revealed is that mobile commerce played an important role, and that it experienced certain “record breaking” achievements. Among the various claims such as that there was “record growth”, there was a smattering of numbers offered. For example, Amazon showed that it has now enrolled…

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