Jet Airways, a major international airline, is now providing QR codes as a new and innovative way to keep their customers up to date with company services and procedures. It is among the first airline to implement this type of mobile marketing technology and has already put the codes to use on their website and Facebook posts. Plans are in the works to place the codes in their in-flight magazine, JetWings, later next month, allowing passengers to look up information on the various advertisements within its pages. “In the second phase, Jet Airways…
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