Consumers are shopping for real-world products and services, not digital in-app downloads. Last year, Apple’s app ecosystem saw $519 billion in m-commerce purchases, said a third-party report the tech giant released this week. Of that total, only $61 billion was spent on buying digital products that could be downloaded. Out of $519 billion, only $61 billion was for m-commerce purchases such as digital games, e-books and apps. Another $45 billion was spent on in-app advertising. The vast majority – $413 billion – was spent on physical products and services in…
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UK mobile commerce expected to grow by leaps and bounds in 2019
British smartphone shoppers to spend £10 billion more in 2019 compared to 2018. A new report from uSwitch, a leading UK comparison and switching service, reveals that UK mobile commerce and tablet commerce is expected to break records this year. In 2019, it has been forecasted that £25 billion ($32.9 billion) will be spent by British mobile shoppers, which is £10 billion (over $13.1 billion) more compared to the country’s m-commerce figures in 2018. Thirty million Brits are expected to use their phones to shop this year. If uSwitch’s projections…
Read MoreAR mobile shopping service provides real-world-like shopping experiences
KT’s AR Market is the first of its kind in South Korea. KT, South Korea’s largest telecommunications company, has launched an AR mobile shopping service dubbed “AR Market”. It is the country’s very first mobile shopping service that has been paired with augmented reality (AR) technology. AR Market allows users a 360-degree view of different products via mobile. The new AR mobile shopping service provides mobile shoppers with an online experience that is more akin to browsing through a traditional physical store. Smartphone or tablet shoppers can view 360-degree AR…
Read MoreMobile and tablet commerce see meaningful growth rates in Germany
New research has found that both smartphone and tablet users are shopping more on their devices. While desktop continues to be the leading shopping choice for consumers, tablet commerce and smartphone shopping has taken off in Germany. A healthy and rapidly growing number of mobile device users are looking to those gadgets when they need to make a purchase. This, according to recent m-commerce and t-commerce research released by Mintel. Mintel’s mobile and tablet commerce research found that 29 percnet of Germans aged 16 and older had used their smartphones…
Read MoreApple tablet commerce rises despite a drooping Q3 2016
At the same time that the iPhone maker saw rapidly shrinking revenues, its iPad earnings have increased. The maker of the iPhone has now announced its third quarter earnings and it is the Apple tablet commerce that is turning heads. The last quarter brought in almost $8 billion in profits, which was far lower than previous quarters and years. Still, it pointed to greater growth in iPad sales, something that hadn’t been seen in quite some time. At the same time, Apple remains quite optimistic about the future of its…
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