QR Code Press

Mobile payments at Starbucks will soon allow tipping

03/14/201403/12/2014 Jorge Gonzalez

The exceptionally popular smartphone app will soon be allowing patrons to leave a tip. Starbucks, the prime example of the way that mobile payments can be successfully implemented and broadly adopted by consumers, will soon be adding a new feature to its smartphone app, which will be allowing customers to leave a tip for their barista. The question is whether or not people will actually use this tipping feature on the updated app. The Seattle based coffee chain has announced that the option for tipping on its mobile payments app…

Mobile payments from Square Wallet at 7,000 Starbucks locations

11/09/201211/08/2012 Jennifer Goula

The coffee chain is now accepting transactions completed through the smartphone friendly service. Starbucks has just announced that it is broadening its mobile payments by accepting transactions through Square at approximately 7,000 of its coffee shop location. This is just the next step in a broadening partnership that exists between the two companies. The rollout was first announced in August and, three months later, it is still right on schedule with when they’d hoped it would begin. This gives customers at Starbucks the choice between two different mobile payments options…

Starbucks rules over the m-commerce world

12/08/201112/08/2011 Jorge Gonzalez

Starbucks cashless store Mobile Marketing

Since the initial launch of the Starbucks app in January 2011, its rate of mobile transactions through smartphones has doubled, and has broken the 26 million mark. These figures mean that the café chain has surpassed all of the more obvious mobile leaders, including Google, PayPal, eBay, Visa, and MasterCard. According to a press release by the company, within the last nine weeks alone, mobile devices were used by Starbucks customers in order to complete approximately 6 million transactions, which is an increase of three million transactions over the first…

Starbucks to use QR code marketing strategy to boost business

11/01/201111/01/2011 Julie Campbell

Starbucks has announced its partnership with Scanbuy; an alliance that has been formed in the hopes of moving forward with a mobile campaign initiative that will make the coffee company an important player in the mobile universe. Vice president of marketing, David Javitch, of the New York-based Scanbuy said that Starbucks is utilizing a print that is more like conventional media and outdoor marketing in order to “drive downloads of their mobile app, and the QR Code is a great way for smartphone users to get it in one click.”…

Starbuck’s second time out on the QR code merry-go-round

05/15/2011 Stephen Vagus

The rise of QR codes in western society has been somewhat turbulent. Earlier this year, Google announced that they would no longer be supporting the codes for their Places platform. This caused many to question the longevity of the codes. Despite this, however, the codes have continued to gain steam, leading the charge of the emerging, and increasingly pivotal, mobile marketing industry. Mobio, a leading mobile technology firm, recently released a study that showed QR code scans has risen by nearly 5,000% in the last year. The codes are becoming…