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Augmented reality market set for aggressive expansion

Augmented reality market set for aggressive expansion

TechNavio predicts a promising future for augmented reality Augmented reality is beginning to take off in numerous industries. Many technology companies are working on wearable augmented reality products, while software developers are working augmented reality into new mobile applications for various platforms. Even the game industry has become enamored with augmented reality. TechNavio, a leading market research firm, has released a new study forecasting the future of the global augmented reality market; and the future certainly … Read entire article »

Filed under: Augmented Reality, Commercial, International, Technology News, Trends

Qualcomm CEO snubs augmented reality glasses

Qualcomm CEO snubs augmented reality glasses

Qualcomm moving away from AR glasses Qualcomm is one of the largest companies in the mobile space currently. The company is responsible for a wide range of technologies that go into the most famous mobile devices currently available on the market. Qualcomm recently adopted a strong focus on augmented reality technology, spurred by consumer demand and the growing interest its competitors have been showing the technology in recent years. Qualcomm’s leading augmented reality platform, called Vuforia, … Read entire article »

Filed under: Augmented Reality, Technology News, Trends

Microsoft hints at Xbox 720 during CES

Microsoft hints at Xbox 720 during CES

Microsoft makes an appearance at this year’s CES This year’s Consumer Electronics Show (CES) was filled with innovations that promise to change the future of entertainment, communication, and connectivity. Notably absent from CES this year was Microsoft, who had used the event in the past to showcase some of its future products. While Microsoft did not have its own booth at the event, CEO Steve Ballmer and Chief Technology Strategy Officer Eric Rudder were in attendance … Read entire article »

Filed under: Augmented Reality, Entertainment Industry, Technology News

Vuforia continues to gain the favor of app developers

Vuforia continues to gain the favor of app developers

Qualcomm draws more attention to Vuforia platform Acclaimed technology developer Qualcomm has been showing off its latest software at its IQ event in Berlin, Germany. The company has been keen to draw attention to Vuforia, its take on augmented reality software for a mobile device. Qualcomm bills Vuforia as a sort of “digital eye” for a smart phone and claims that it can bring objects to life through the use of augmented reality. Though Vuforia is … Read entire article »

Filed under: Augmented Reality, Featured News, Technology News, Trends

Qualcomm identifies augmented reality as ultimate benchmark for Android

Qualcomm identifies augmented reality as ultimate benchmark for Android

Qualcomm touts the capabilities of augmented reality Qualcomm, a developer of telecommunications equipment and semiconductors, has taken a keen interest in augmented reality. The company has been making use of the technology for some time, managing to make several breakthroughs that have gone on to influence the use of augmented reality in the world of mobile technology. As he company’s Mobile Benchmark Workshop kicks off, Qualcomm has begun touting the capabilities of augmented reality, going so … Read entire article »

Filed under: Augmented Reality, Commercial, Featured News, Technology News, Trends

Qualcomm seeks to combine augmented reality with cloud computing

Qualcomm seeks to combine augmented reality with cloud computing

The cloud may be the next step in augmented reality technology Qualcomm, a leading maker of chips for wireless devices, is no stranger to augmented reality technology. The company has been a driving force in the developing and implementation of augmented reality for more than a decade. Qualcomm has explored both the existing and potential applications for augmented reality over the years with varying degrees of success and failure. The company has now found a new … Read entire article »

Filed under: Augmented Reality, Featured News, Technology News, Trends