Tag: nfc tag

WIRED to feature new NFC advertisements from Lexus

Stephen Vagus
WIRED Lexus ad for NFC

Popular technology magazine WIRED has announced that it will be featuring a new NFC marketing campaign from automaker Lexus. The magazine claims that the new NFC advertisements are the first ever in the magazine industry. The ads will feature new navigation and safety technology that will be incorporated into upcoming Lexus models. These advertisements are being billed as an interactive experience, allowing WIRED readers to get hands-on experience with the new technology coming from Lexus. Readers with NFC-enabled smart phones will be able to test out the Lexus Enform with…

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WiST unveils new sensor technology that could bring more security to mobile commerce and other industries

Stephen Vagus
NFC techology app

As mobile commerce continues to grow in popularity, more technology companies are working to create new security measures for the industry. WiST, a wireless technology firm, has unveiled its latest sensory tracking devices that use NFC technology. The company claims that these new devices could improve the security of a variety of different ventures, including health care services, asset management, and banking. The company says that it could also help stop rhino poaching. WiST sensors are, essentially, NFC tags. As with NFC tags, the WiST sensors can take a variety…

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Sony’s new Xperia sola smart phone will feature NFC technology

Sam Lambert
Xperia sola smart phone

Sony has revealed their next smart phone called the Xperia sola. The acclaimed technology company has been keeping an eye on the emerging trends in the world of mobility, namely the rising demand for NFC-enabled devices. Other companies have already begun work on such devices – Nokia being among the first to launch NFC-enabled smart phones in the commercial market. In an effort to meet demand and establish its hold on its share of the NFC market, Sony’s Xperia sola will feature NFC technology. Sony developed the smart phone with…

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Vizibility opens its NFC program to technology developers attending this year’s SXSW conference in Texas

Stephen Vagus
NFC Technology

Vizibility Inc., an online identity management and professional services firm, has announced that it has opened up 1,000 spots for its previously private NFC beta program. The company has been experimenting with NFC technology for the past several years, hoping to develop a new platform for businesses and individuals to communicate more efficiently. The spots in the program are open only to those attending this year’s South by Southwest (SXSW) conference in Austin, Texas. Those participating in the program will be given one-year access to Vizibility’s NFC platform at no…

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Panasonic to launch a new flagship smart phone to embolden presence in European market

Jesse Collins
Panasonic Eluga

  Panasonic is taking a bold step toward establishing its presence in the European market by announcing its new flagship mobile device for the region. Called Eluga, the smart phone features a great deal of fancy technology and built-in applications. It is also waterproof up to a depth of six-to-eight feet. The phone will have a powerful processor capable of handling most of its processes with ease. Panasonic believes that the phone will do well because of these features, but claims that consumers will come to love the phone because…

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