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Samsung battling to cling to its mobile market share

Samsung battling to cling to its mobile market share

(adsbygoogle = window.adsbygoogle || []).push({}); The tremendous growth and successes of the smartphones may not be as glittery for the tech giant in coming years. Over the last four years, Samsung Electronics has been able to enjoy a massive amount of success and growth in its mobile market share, particularly due to its Galaxy smartphones. It has been a primary rival for Apple in the smartphone marketplace and has made billions in that spot. That said, it is becoming … Read entire article »

Filed under: Gadgets, Technology News

Mobile technology has massive penetration compared to fixed communication

Mobile technology has massive penetration compared to fixed communication

The rates of penetration in Africa have a “colossal disparity” between them, says Frost & Sullivan. Frost & Sullivan, the analyst firm, has recently stated that the mobile technology market in Africa is seeing an exceptionally large penetration rate when compared to that of fixed communications. The difference between the penetration of these two techs in the continent was described as a “colossal disparity”. On the side of mobile technology, the penetration is considerable enough that it has … Read entire article »

Filed under: Gadgets, International, Technology News, Trends

Mobile market now sees 70 percent American smartphone penetration

Mobile market now sees 70 percent American smartphone penetration

Recent data is showing that in the United States, these devices are taking over the cell phone space. comScore has now released its most recent data that is gleaned from its own MobiLens and Mobile Metrix, which has managed to provide a considerable amount of insight regarding the American smartphone and overall mobile market and the direction that it has been taking since May of this year. The findings have been quite interesting, particularly in terms of … Read entire article »

Filed under: Gadgets, Mobile Commerce, Technology News, Trends, United States

How retailers are taking their first steps into the mobile commerce world

How retailers are taking their first steps into the mobile commerce world

When new technology comes into common use, it isn’t always obvious how it should best be used, and mobile commerce is no exception, but retailers – both online and in actual physical space – have been making their first attempts at using smartphones and tablets to their best advantage, each in their own ways. Retailers weren’t typically a part of the first wave of commerce. There were a few trailblazers, but other than that, mobile devices … Read entire article »

Filed under: Featured News, Mobile Commerce, Mobile Marketing, Trends, United States

Spammers take aim at mobile phone users

Spammers take aim at mobile phone users

Spamming techniques under a watchful eye. Text messages have become the latest target for marketers who use spamming techniques to reach a broad audience in a similar way to that which has already been filling email junk folders for many years. According to Ferris Research, in 2011, it is estimated that American consumers received approximately 4.5 billion texts with spam ads. This was more than twice the number that was received in 2009, when there were an … Read entire article »

Filed under: Featured News, Mobile Commerce, Mobile Marketing, United States

Google offers a year of free mobile hosting and site customization

Google offers a year of free mobile hosting and site customization

Free mobile site from Google Google has announced that it is going to make a massive effort to help bring more sites to the mobile web, and that for a year, it is willing to pay the bill in order to accomplish that goal. The search engine giant is working with Duda Mobile, a mobile web optimization startup, to offer 12 months of free mobile site hosting and mobile website optimizing to help to fill in and … Read entire article »

Filed under: Featured News, Mobile Commerce, Mobile Marketing, Trends

Steely Eye Digital Media shows 23% of London advertisements not mobile optimized

Steely Eye Digital Media shows 23% of London advertisements not mobile optimized

QR Code scanning stats in London QR codes are becoming a common sight throughout the London transportation system. The codes often accompany large advertisements. The codes adorn billboards as well as posters found in the subway network and have been relatively successful among tech-savvy consumers. It has been difficult for marketers to encourage consumers to scan QR codes with their mobile devices lately. While there seems to be no shortage of smart phones capable of scanning … Read entire article »

Filed under: Commercial, Featured News, International, Mobile Marketing, QR Codes, Trends