Mobile fashion retail leaders appeal to smartphone toting consumers

mobile fashion retail

Throughout London Fashion Week, leading designers and retailers campaigned with m-commerce innovation. New study results released during London Fashion Week showed that mobile fashion retail is stronger than ever before. Retailers and top design labels are using m-commerce innovation to improve the consumer experience. The study was published in the 2017 Mobile Retail Report by Ampersand, a benchmarking report. The purpose of the report is to rank and compare top high street brands in terms of their mobile fashion retail experience offerings. This includes everything from mobile website features to…

Read More

Mobile shopping trends have become standard global commerce

mobile shopping confidence trends

People are now using smartphones and tablets for shopping to the degree that they are part of the norm. The Interactive Advertising Bureau (IAB) has released a mobile shopping trends report. It is titled “Mobile Commerce: A Global Perspective.” Within the report, the IAB showed that 75 percent of smartphone and tablet users are mobile shoppers. They had purchased at least one product or service over their mobile devices in the previous six months. The study took an in-depth look at the way mobile device users from 19 countries saw…

Read More

Mobile commerce experience is frustrating the vast majority of American shoppers

Retail Mobile Commerce Experience Statistics

A Forrester study has shown that the experience of shopping over smartphones is irritating U.S. consumers. Forrester Research has now released its most recent online shopping forecast and has shown that the mobile commerce experience is causing frustration to 4 out of every 5 shoppers who have tried the channel. The prediction for online shopping as a whole is that by the end of 2020, U.S. digital retail would skyrocket to $500 billion. Comparatively, the online retail sales in the country are currently expected to reach $373 billion by the…

Read More

Over three quarters of mobile shopping on Thanksgiving was through iOS

holiday mobile commerce shopping

It seems that people using iPhones and iPads are more likely to buy than Android device users. The figures from the Thanksgiving long weekend continue to stream in and when it comes to mobile shopping, it is clear that it was Apple device users who were the most eager to make their initial holiday purchase. In fact, iOS device users shopped a tremendous amount more than Android gadget users when final sales were tallied. According to Custora E-Commerce Pulse analytics report for the opening of the holiday buying season, out…

Read More

Growth of mobile commerce is 4 times greater than online shopping

mobile commerce shopping

The results of recent research have shown that people are shopping on their devices at a rapidly growing rate. According to PayPal and Ipsos research that focused on online shopping spending, mobile commerce is growing at a rate that is almost four times faster than the rate of online spending as a whole. The study involves an analysis of data as far back as 2013 and a prediction into the future to 2016. The average compound annual growth rate for mobile commerce spending in the United Kingdom from 2013 to…

Read More

Mobile commerce saw 141 percent growth, last quarter

mobile shopping payments impulse

A new report is now suggesting that retailers need to “immediately face” the challenge of smartphone shoppers. According to the Q3 Performance Index that has been released by MarketLive – the e-commerce platform – mobile commerce has grown exceptionally rapidly over the third quarter of the year and is going to be a very important component moving ahead. The data used in order to generate this report was drawn from aggregated traffic and conversion figures. According to MarketLive in its report, “Merchants must immediately face – and address – the…

Read More

Report highlights trends in the mobile commerce field

Mobile Commerce Marketing Report

New report from yStats identifies trends in global mobile space Market research firm yStats has released a new report titled “Global M-Commerce 2014: Smartphones and Tablets.” The report sheds light on some of the new trends that are affecting the mobile shopping space. Notably, the report suggests that mobile shopping is having a major impact on the global retail industry. Mobile traffic to retail websites is on the rise and more retailers are beginning to feel the need to cater to an audience that is primarily mobile-centric. Tablets are beginning…

Read More

Mobile commerce shoppers don’t want to be tracked

mobile commerce tracking

Regardless of the growing availability, people remain hesitant to take part in mcommerce channels. Although mobile commerce is becoming widely available and there are a growing number of sites and apps that are making it possible for consumers to be able to buy what they want from the comfort and convenience of their smartphone screens, adoption has still been slower than it should be because of a number of barriers that are making people hesitate. A recent survey has shown that many consumers balk at the thought of shopping on…

Read More

Mobile commerce in the United States to grow over 32 percent in 3 years

Mobile Commerce U.S. and Worldwide

According to a recent study, the size of the American market is set to experience a very healthy growth. As a result of the rising adoption of smartphones and a growing demand to be able to purchase products online, the American mobile commerce marketplace is predicted to rise at a compound annual growth rate (CAGR) of 32.38 percent by the close of 2016. Smartphone device adoption in the U.S. is occurring at a very rapid rate and people are using them to shop. In fact, the United States is among…

Read More

Mobile commerce audience in Europe is expanding

mobile commerce participation

Mobile commerce shows signs of growth throughout Europe Mobile commerce is beginning to show signs of healthy growth throughout Europe. Many consumers in Europe have become heavily reliant on their smartphones and tablets, and these devices play a significant role in their daily lives. A new report from leading research firm comScore shows that the European mobile retail audience is showing signs of exponential growth as consumers begin to look for more efficient alternatives to traditional payment platforms. comScore sheds light on promising trends According to comScore, the European mobile…

Read More

Mobile commerce research identifies behaviors of the wealthy

mobile commerce affluent

A new study from eMarketer has revealed that affluent individuals have specific smartphone based shopping habits. eMarketer has released the result of an in depth analysis of the direction that mobile commerce is taking and, in doing so, it has revealed a considerable amount of insight that pertains specifically to consumers who are among the most affluent. This data, which has been released for free by the firm, is drawing a sizeable amount of attention. The data that that was revealed through the mobile commerce research provided a number of…

Read More