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Mobile marketing could benefit from Google tracking

Mobile marketing could benefit from Google tracking

(adsbygoogle = window.adsbygoogle || []).push({}); The search engine and tech giant is currently testing a way to track consumers from smartphone browsers to apps. Google has now developed a new method of overcoming the mobile marketing struggle that has occurred in the gap between visitors to websites and app users on the same smartphone or tablet, and is now testing this method of tracking, say recent reports. The online giant is now testing out a way to target … Read entire article »

Filed under: Mobile Apps, Mobile Marketing

App puts a new spin on wearable technology

App puts a new spin on wearable technology

Google Glass gets a new app that allows users to control it with their minds A new application for Google Glass could change the way people take pictures with a mobile device. The new app is called MindRDR and is developed by This Place, a firm based in the United Kingdom. The app makes use of a biosensor that is designed to measure signals from the brain. These signals are then translated into commands that tell … Read entire article »

Filed under: Augmented Reality, Gadgets, Mobile Apps, Technology News

Mobile technology milestone achieved by Android

Mobile technology milestone achieved by Android

The Google smartphone and tablet platform has now reached 1 billion active users. The recent Google I/O conference contained a massive number of exciting announcements to hit the mobile technology world, but among the largest was certainly the discovery that there are now more than 1 billion Android device users. This announcement took many aback, even amongst all of the new product and service unveilings. The Google I/O saw a number of new products and services being announced, … Read entire article »

Filed under: Mobile Commerce, Technology News, Trends

Google continues to rock the mobile technology world with update to Android OS

Google continues to rock the mobile technology world with update to Android OS

New Android update is dubbed “L” Google recently unveiled the latest version of its Android operating system, highlighting the new version’s various features. The latest version of Android is called “L” and is meant to make the Android platform more competitive with other mobile operating systems that are also receiving major upgrades. Notably, L features new functionality that makes it less energy intensive and more engaging for consumers that have come to rely heavily on mobile … Read entire article »

Filed under: Gadgets, Mobile Apps, Technology News

Google shows off new wearable technology at I/O conference

Google shows off new wearable technology at I/O conference

Google sheds some light on its future with wearable technology and other projects Google recently held its latest “Google I/O” conference, highlighting some of the company’s upcoming technological innovations. During the conference, Google unveiled its new Android operating system as well as a variety of wearable devices, a new “smart TV,” and even technology for vehicles. The wearable devices unveiled by Google generated significant buzz because of the company’s growing interest in augmented reality technology and … Read entire article »

Filed under: Augmented Reality, Gadgets, Technology News

Google I/O places focus on cars, TVs, and wearable technology

Google I/O places focus on cars, TVs, and wearable technology

It is clear that the company is looking beyond smartphones to smartwatches and other mobile technology. The Google I/O was closely watched, yesterday, as the technology giant revealed some of its latest developments and goals, including its intention to spread outwards from the more “traditional” mobile, such as smartphones, into a range of new markets. The keynotes, while interrupted by two protestors, revealed considerable details for developers. For example, at the Google I/O, the spotlight was placed on … Read entire article »

Filed under: Gadgets, Mobile Commerce, Technology News, Trends

Banks may be losing the mobile commerce fight

Banks may be losing the mobile commerce fight

Companies like Google and Facebook are showing that they are better at mobile financial service than banks Banks may soon lose their monopoly in the payments market due to technology and social networking companies entering into the mobile commerce space. Google and Facebook are just two of the myriad companies that are beginning to offer financial services to consumers, utilizing innovative digital solutions to do so. Similar companies are doing so as well, hoping to take … Read entire article »

Filed under: Mobile Commerce, Mobile Payments, Trends

Google begins testing new feature for its augmented reality glasses

Google begins testing new feature for its augmented reality glasses

AR glasses can be controlled with a simple glance Google has been testing a new feature for its augmented reality glasses. The hype around Google Glass has begun to dissipate somewhat, but Google has been introducing new features to Glass on a regular basis. The company has yet to announce any official release date for its AR glasses, but there are several hundred of these products currently being used by developers and those in the tech … Read entire article »

Filed under: Featured News, Gadgets, Technology News