QR Code Press

Zmags accelerates mobile growth with $7 million in financing

01/12/201201/12/2012 Jesse Collins

Top rich media mobile and social merchandising provider, Zmags, has announced that it has achieved financing worth $7 million from Square 1Bank as well as its current investors, Northcap Partners and OpenView Venture Partners. This additional funding has come at a time when Zmags has every intention to build on its customer portfolio by adding world-class, innovative consumer brands and retailers such as Express, Kenneth Cole, and Tesco. Those organizations are already using CommercePro, from Zmags, to form consistent and intelligent marketing and merchandising campaigns using the power of platforms…

QAR Codes announces its new mobile, social, and cloud leveraging program for car dealers

10/29/201110/29/2011 Stephanie Beck

Social vehicle marketing business, QAR Codes.com, has announced its QAR Codes Mobile program, which will help to change the way that vehicle dealerships build relationships with their customers by leveraging mobile, social, and cloud technologies. The new innovations unveiled by QAR Codes include My Garage, QAR Alerts, and Custom QARS, which will help to QR (quick response) technology to plunge forward in terms of automotive industry adoption. This will help the automotive industry to get its foot in the door for the use of mobile apps, as QAR Codes will…

QR codes may mean the end for SEO marketing

08/30/201108/30/2011 Jesse Collins

Despite their prowess in advertising, QR codes are beginning to clash with an established and popular marketing technique. Search engine optimization, or SEO, is a marketing trend that has grown in prominence since online content started to generate significant revenue. The concept guiding the technique is to tailor content so that it will appear in search engines. This often involves filling written work with a number of keywords that are meant to be strategically placed so as to catch the all-important eye of Google and other search engines. QR codes,…

Vital elements of mobile marketing to be revealed at the IMMBN Mobile Marketing Virtual Summit

08/23/2011 Jesse Collins

At his IMMBN Mobile Marketing Virtual Summit seminar on August 30, 2011, Dan Hollings will be speaking about the best ways with which to build a business using mobile marketing techniques. Dan Hollings is widely considered to be a marketing renaissance man in Hollywood by big business and higher education, and is consulted for the best marketing strategies and blueprints in the world. ABC News has referred to the marketing campaign that Dan Hollings created for the film “The Secret” as one that will “go down in history as the…

Study shows that while mobile is the way of the future, marketers are not yet ready

08/20/201108/19/2011 John Montgallo

Though it’s evident that smartphones are a form of technology that is increasing rapidly in popularity and that this medium is a cutting edge marketing platform, experts are warning brands not to underestimate it. Coremetrics released a whitepaper that detailed some interesting data that indicated the importance of entering into the mobile marketing world for marketers. It included the results of a survey of 250 marketers, among whom more than 80 percent stated that they believed that the return on investment from the user of mobile marketing would be measurably…