QR Code Press

Mobile commerce immersion taking place NOW!

03/27/201103/27/2011 Jennifer Goula

Society has gone mobile loco. With mobile technology surging, and more high-tech marketing methods aimed at mobile users, it’s no wonder that over 80 percent of the nation’s population has a cell phone. It isn’t just for tweens and teens; adult usage of mobile applications, web surfing and comparison shopping has increased 20 to 30 percent in age groups 35 through 60years old. Technology for mobile devices is advancing at such an incredible rate it’s unbelievable. It has almost gotten to the point that the technology has out run the…

Dave’s Killer Marketing Strategy

03/21/2011 Stephen Vagus

It seems everyone is joining the latest technologic craze taking the world by storm. QR codes have quickly become one of the most utilized and identifiable tools in marketing. Since their launch in the mid-80s, they were exclusively used to keep track of inventory. When smart phones became more popular, marketers saw how useful they could be for their clients. Today, the codes can be found in a number of print adverts and are used extensively in marketing campaigns for the music, fashion, and entertainment industries. Dave’s Killer Bread, a…

Will the big black and white guy survive in the U.S.

02/20/201108/15/2021 Jennifer Goula

Not everyone seems to be on the bandwagon for these cute little, black and white, square boxes, known as QR Codes. Are they just misunderstood by the less-than-technically-savvy consumer? After all, they are a progressive advance to advertising and the way we communicate. Facebook, YouTube and Twitter all seemed like an outrageous fad when they first came on the scene. Then advertisers started thinking about the millions of viewers worldwide. That’s when the light came on. Facebook was said to have 2010, fourth quarter profits around 250 million. The majority…

Cheap ways to advertise your business

01/27/2011 Jennifer Goula

Advertising can be expensive, making it less and less appealing, especially to the small business owner. They’ve been hard hit by this passing recession and are finding themselves unwilling to commit a significant amount of their budget to costly outdoor advertisements, many hoping that word of mouth will suffice. A Chicago-based company is looking to change that, however, by providing reasonably priced advertising through the use of QR. ScanForDeals.com was launched to cater to small and medium businesses who must advertise to bring in traffic but unable to do so…