Tablet commerce to increase throughout holidays before dropping once more

ipad mini tablet commerce

A recent forecast by ABI Research has indicated that shipments of the mobile devices will rise then fall. ABI Research has now released a forecast about the tablet commerce industry and has said that in the last quarter of the year, worldwide shipments of these mobile devices will increase to about 40 million. This will be a considerable raise over the third quarter, when shipments were closer to 30 million. That said, ABI Research pointed out that this boost in tablet commerce sales will be a temporary one. The firm…

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Businesses without mobile sites are facing a major challenge

Google I/O mobile sites

Mobile sites are becoming mandatory to rank high on Google’s search engine The lack of mobile websites could lead to a significant business loss for many companies. Google has made changes to its search algorithm in order to better rank websites that are mobile friendly. If websites do not meet Google’s new standards, they will be ranked lower in searches. Google is attempting to place greater focus on the mobile space, largely due to the growing population of mobile consumers throughout the world. 44% of large companies do not comply…

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Mobile technology news breaks with new smartphone shipment predictions

smartphone Google augmented reality

A recent prediction has suggested that there will be 1.25 billion shipments before the end of 2014. ABI Research has recently released a new series of projections that are making mobile technology news based on data that has been gleaned from the MMW’s data that has been collected over the last few months. The firm has stated that by the close of this year, smartphone shipments will have broken the 1.25 billion mark. That said, what has been considered to be the true mobile technology news is the growth that…

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IBM aims to bring more security to mobile commerce

IBM Mobile commerce app

New security system could help make mobile commerce safer When it comes to mobile commerce, security has become an all-consuming issue. The mobile world has been growing at an astounding rate and smartphones and tablets now play a major role in the lives of thousands of people worldwide. The prevalence of technology has lead to the emergence of mobile commerce, a field that has proven to be very attractive to malicious parties looking to exploit the financial information of consumers. At IBM, a group of scientists may have developed a…

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Augmented reality investments slated for major growth

Augmented reality and technology Shopping trends

Augmented reality to experience strong growth in coming years Augmented reality is beginning to attract major attention as its capabilities become more understood. The technology has faced many challenges in the past, but is quickly becoming an ideal way to engage consumers in a dynamic fashion and provide them with highly interactive experiences that cannot be found through other technologies. A new report from ABI Research suggests that augmented reality is poised to see major investment growth in the coming years as more companies put higher value on this technology.…

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NFC technology shows strong growth in mobile sector

NFC Technology

NFC technology continues to receive support from device makers NFC technology has been seeing some turbulence among consumers and businesses over the past year. The technology had once been remarkably popular due to its use in mobile commerce, but has since fallen from grace due to the security concerns that surround it. Mobile commerce is not the only use for NFC, of course, but the technology has only seen modest use beyond this sector. While some companies have been moving away from NFC technology, makers of smartphones and tablets continue…

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Augmented reality becoming more meaningful, study shows

mobile commerce

Augmented reality beginning to break away from novelty Augmented reality may be a promising and innovative technology, but it has long been confined to the world of gimmickry in terms of mobile applications. Today, the technology is most often used to provide mobile users with various kinds of novelty experiences. As such, augmented reality has found itself in a difficult position, as its practical uses remain largely undiscovered. Nonetheless, consumers are expected to soon be exposed to the practical uses of augmented reality in the near future, according to a…

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ABI Research shows that NFC-based mobile marketing is valued at $300 million

NFC technology Tags

ABI Research, a market research firm, has released a new report suggesting that mobile marketing tactics focused on in-store messaging and sales tags is currently worth $300 million. The report shows that the value of mobile marketing is on the rise as more NFC-enabled mobile devices enter the commercial market. With NFC chips finding their way into more marketing materials, such as posters and pamphlets, companies adopting mobile marketing strategies may be on the verge of a major breakthrough in terms of consumer engagement. Several companies, including Google and Nokia,…

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Why Google Wallet may find Subway is a key to its success

Mobile Payments

Retailers and restaurant chains such as Subway that are selling goods for low prices in locations across the country may be just the boost that Google needs to succeed in its new mobile commerce service. Since Google Wallet was first unveiled in May, consumers have remained skeptical of this mobile service application. The service allows users to store their credit cards on their smart phones in digital format so that they can use the handset in order to make purchases at points of sale at various retailer that are enabled…

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China to lead the world in mobile commerce, says ABI Research

China Mobile payments technology commerce

China is on the verge of a mobile commerce explosion, according to a new study from ABI Research. The technology market intelligence firm released a report yesterday showing that China could surpass $8 billion in mobile payments by 2014. This would put the nation far ahead of others in terms of contactless payments. The rapid growth of NFC-driven commerce may be due to the single-minded pursuit of NFC technology in China. The progress toward electronic transactions has been slow in the West. Several companies, including Google and Nokia, have been…

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