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Mhealth strategy details for Walgreens announced

05/21/201305/20/2013 John Montgallo

mobile commerce mhealth augmented reality app walgreens

The announcement was made at a mobile commerce summit in front of a number of major retailers. As the use of smartphones and tablets continues to evolve, so do mhealth services and programs, and in that light, Walgreens has now announced the details of its upcoming mobile strategy. The annual summit was the venue for several announcements, but it was a considerable one for the health industry. This was the third year for the event and Walgreens took the opportunity to let the world know that it is moving at…

Forrester names some of the top brands for their mobile experiences

09/13/2011 Julie Campbell

Though mobile does allow smartphone and tablet users access to the web, mobile has a great deal more to it than that, as it provides companies and brands with the chance to build next-generation experiences for consumers and add to the potential for convenience. Brands are able to engage their clients and form deep relationships that will continue over the long-term, assuming that they have performed in an innovative and contextual manner that uses the power of the technology to develop the type of experience that the user will find…

Businesses are moving in on mobile payments market

08/16/201108/16/2011 John Montgallo

A number of well recognized companies, as well as smaller businesses that are far less well known, are now vying to become the head of the practical mobile payment marketplace. According to research director for commercial banking and payments, Andy Schmidt, from TowerGroup, “The promise of the mobile wallet is you’ll be able to manage your entire financial life from a single device.” One of the major players in the mobile payment game has been Google, right from the start. In May, it unveiled its test pilot for Google Wallet.…