Mobile technology reaches another milestone in LTE subscriptions

Global mobile technology trends network

This year is going to be a massive record breaking year when it comes to smartphone broadband subscriptions. According to recent mobile technology data that has been released by Ovum, a global analyst firm, the number of global LTE mobile broadband subscriptions has already broken the 250 million mark as of the first quarter of this year. The report made by Ovum showed that the largest LTE market in the world is the United States. Moreover, Ovum went on to add to its mobile technology data by explaining that within…

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Mobile payments firm is rebranding itself to create distance from extremist group

Isis Mobile Payment Platform

Isis set to launch a rebrand in order to distance itself from controversial group in the Middle East Mobile payments firm Isis is launching a rebrand to distance itself from an extremist group that has emerged in the Middle East. The group is now known as the Islamic State, but had previously called itself the Islamic State of Iraq and Syria, or ISIS. Searching for the terms “isis” online yields numerous reports concerning the actions of the extremist group as well as the website for the mobile payments firm. New…

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The Riddle of Mobile Commerce

mobile commerce trend interest

Mobile payments continue to be a complex issue Mobile commerce has become quite popular, but not everyone is sold on the idea of paying for things with their mobile device. The idea is quite simple: Mobile applications act as facilitators of mobile transactions, allowing people to make purchases while shopping online from their smartphones and tablets. Under the surface, mobile commerce is anything but simple, thanks to changing commerce standards and the ever present threat of exploitation coming from malicious groups that want to get their hands on consumer financial…

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Mobile marketing strategy at Verizon is too eerie for some

Verizon Mobile marketing

While many feel that this ad program provides quality targeting, others feel it is downright creepy. Verizon Wireless is making a bold move to help to expand the efficacy, reach, and use of its mobile marketing through the growth of their Relevant Mobile Advertising program to start to include more than just the wireless devices of its customers. Verizon now intends to begin using the data from laptops and desktops, and not just smartphones and tablets. The intention is to broaden the mobile marketing program’s effectiveness so that it will…

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AT&T aims to make its own mobile commerce platform

AT&T mobile security technology news

AT&T makes a move to establish a strong presence in mobile commerce AT&T has made a move to develop its own mobile commerce platform. The telecommunications company is currently involved in Isis, a platform that was born from a joint venture with Verizon Wireless and T-Mobile. The three companies had invested heavily in Isis and successfully launched the platform in the U.S. in 2013. Isis has promised to be a powerful platform, but AT&T is not willing to place the entirety of its mobile commerce interests on the platform. AT&T…

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Isis announces new mobile commerce services

Isis Mobile Payment Platform

Isis adds American Express Serve to mobile commerce platform Mobile commerce platform Isis now leverages the services associated with the American Express Serve platform. Isis is a joint venture from AT&T, T-Mobile, and Verizon Wireless and has managed to establish a relatively strong following in the world of mobile commerce. The platform is in direct competition with Google’s own mobile commerce platform, called the Google Wallet. Isis has managed to gain a significant advantage over the Google Wallet by winning the support of many of the world’s major financial institutions.…

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Mobile commerce jumps ahead in Austin with ISIS release

Verizon Mobile marketing

This launch was announced by Verizon Wireless, in conjunction with the launch in Salt Lake City. Verizon Wireless, one of the participants in the ISIS mobile commerce joint venture, has officially announced that the smartphone wallet service is now available in Austin and Salt Lake City as a part of the long awaited official launch. The wireless provider held a store event at its location in Great Hills to celebrate the Austin launch. The service had its official start on Monday in both Austin, Texas and Salt Lake City, Utah.…

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Isis to be trialed in Aramark cafeteria in New Jersey

Isis finally goes on trial An Aramark cafeteria located in Verizon Wireless’ headquarters in Basking Ridge, New Jersey, will be the first place in the U.S. to official trial the Isis mobile payment platform. Isis has become one of the most hyped and anticipated mobile commerce platforms to date. The platform represents a partnership between AT&T, Verizon Wireless, and T-Mobile, and is expected to be the most prominent platform in the burgeoning mobile commerce industry. After years in development, the platform will finally be tested in a commercial setting. Mobile…

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Isis launch delayed

mobile payments growth report

Isis delays launch to work on new features Isis is one of the most anticipated mobile payment platforms that the world of mobile commerce has ever known. Isis is represented by a consortium of three major telecommunications companies – AT&T, T-Mobile, and Verizon Wireless – and is expected to dominate the m-commerce industry with little trouble. This consortium has done much to draw attention to the Isis platform and prepare for its arrival by investing heavily in the development of a mobile commerce infrastructure. Earlier this year, the consortium announced…

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Galaxy S II the first device to support Isis

isis mobile wallet

Update makes Galaxy S II compatible with Isis T-Mobile has issued an update to the Galaxy S II that makes the mobile device the first ever that is ready for the Isis payment platform. T-Mobile is one of the three companies invested in the Isis initiative, along with AT&T and Verizon Wireless. Isis aims to be the world’s most expansive and comprehensive mobile commerce system. Though it has not yet been launched, Isis has already garnered the support of most major financial institutions and is poised to beat out competitors…

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ISIS platforms gains momentum over competitors due to slow and steady approach

Mobile Commerce Industry

Mobile commerce giant takes small steps. ISIS, the mobile commerce joint venture between Verizon, AT&T, and T-Mobile, is making slow, but steady progress toward a new pilot test this summer. The platform may be lagging behind the Google Wallet, which was formally launched late last year, but has already become one of the more popular platforms in the industry, despite the fact that ISIS has yet to see commercial release. The slow progression of ISIS seems to have been beneficial, as it has allowed the project to overcome the challenges…

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