Boticca.com publishes social media marketing study results

Social Media Marketing

Fashion accessories marketplace releases findings of its research comparing Facebook with Pinterest. One of the first online retailers to add Pinterest integration throughout its website, Boticca.com, has released an infographic format report that shares the findings of its social media marketing case study that compares Pinterest with Facebook. It was based on 50,000 visits to its website that originated at Pinterest, with the same number of visits that came from Facebook, within a span of 30 days from March to April 2012. The study examined the engagement and purchasing behaviors…

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Satmetrix Net Promoter Benchmark Study identifies online businesses with best customer loyalty

Online Shopping Statistics

The Satmetrix software company and top customer experience program company from the Net Promoter has now issued its 2012 Net Promoter Industry Benchmark reports that examined 22 different industry sectors including online businesses. Over 200 brands were rated by more than 30,000 consumers in the United States. Among those that stood out as superior to their competition were Apple and Amazon.com. The report was based on the results of this survey, which included the participation of individuals across the country in terms of their experiences with the brands that they…

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yStats announces release of its 2012 report for North American B2C E-Commerce

Marketing Statistics

yStats.com, a market research company based in Hamburg, has released its latest report, which look into the present of North American B2C E-Commerce, and speculates on its future. The title of the report is “North American B2C E-Commerce Report 2012”. Though it is focused primarily on North American data as a whole, it also examines trends that are specific to both the Canadian and U.S. markets. It zooms in on revenue figures, trends, leading product categories by popularity, and market shares, as well as online shoppers, internet users, and overall…

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