Samsung battling to cling to its mobile market share

samsung indian smartphone market

The tremendous growth and successes of the smartphones may not be as glittery for the tech giant in coming years. Over the last four years, Samsung Electronics has been able to enjoy a massive amount of success and growth in its mobile market share, particularly due to its Galaxy smartphones. It has been a primary rival for Apple in the smartphone marketplace and has made billions in that spot. That said, it is becoming increasingly clear that holding onto its position in the mobile market may not be quite as…

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Study shows almost 50 percent of mobile phone users in the U.S. now have smartphones

mobile marketing data ROI

According to the data from Nielsen research, as of January 2012, almost half (48 percent) of all mobile phone users have a smartphone device. This is an increase of 36 percent over the number of smartphones at the same time last year, which had increased by 23 percent over the first quarter of 2010. The penetration of smartphones is racing ahead and shows no signs of stopping, though it is notably changing the way that consumers are interacting with the online environment. Businesses are taking note of the difference that…

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The reason Google hasn’t yet placed its focus on tablets

Motorola Xoom Tablet

Inside the span of twenty four hours, Google held two large events; the first in New York with its subsidiary, Motorola, and the second in Hong Kong with its partner, Samsung. Though there had been some speculation here and there on the internet that there would be a new generation of the Xoom tablet announced, or that there would be a preview available for the next Android-based Galaxy Tab running on the new version of the operating system, dubbed Ice Cream Sandwich, neither of those events placed any focus on…

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