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QR codes bring high hopes to event organizers

QR codes bring high hopes to event organizers

(adsbygoogle = window.adsbygoogle || []).push({}); The quick response codes are going to be used at a small city event in the hope of making it the biggest yet. Although the Passport to Unity festival has already been held seven times in Sault Sainte Marie, Canada, the hopes of the organizers are that the eighth one will be the biggest one yet, in part because of the inclusion of QR codes to help to enhance the experience. The official … Read entire article »

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QR Codes And Gamification

QR Codes And Gamification

QR Codes And Gamification There was a time in the past when games were synonymous with kid stuff, an immature pursuit, something not indulged in by grown-ups. “Do you think I’m playing games here?” was a rhetorical question thrown at someone who was apparently not taking something as seriously as they should. Games and QR codes are a sound marketing strategy when merged together But that was then, this is now. Games are a big part of today’s … Read entire article »

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QR codes on appliances push us closer to mainstream smart homes

QR codes on appliances push us closer to mainstream smart homes

Quick response codes are finding their way onto juicers, mixers, irons, and many other household items. A company in Jaipur, India, called Bajaj Electricals, has recently revealed its strategy for remaining at the cutting edge when it comes to using QR codes for effective mobile marketing and better understanding their end users. This effort included the application of quick response codes to the appliances that they sell. According to the senior general manager of IT at Bajaj Electricals, … Read entire article »

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QR codes provide tasty recipe videos for Rienzi products

QR codes provide tasty recipe videos for Rienzi products

Quick response codes have now been introduced to product labels to enhance appeal to consumers. Rienzi & Sons has announced that it is introducing QR codes to the packaging on its premium authentic Italian food products so that smartphone users will be able to scan them and watch videos that will teach them new recipes. The company is taking advantage of the ease of use of quick response codes to provide consumers with added resource. The recipes that … Read entire article »

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Edible QR Codes: What’s The Deal?

Edible QR Codes: What’s The Deal?

The usefulness and popularity of smartphone-scannable QR codes has gotten to be so significant that the codes are branching out and being implemented in other industries, many of which haven’t had much use for the codes up to this point. One of those uncharted territories is the food and restaurant industry, where QR codes are just now starting to show up. These are quickly becoming known as “edible” QR codes, though the codes themselves aren’t actually for … Read entire article »

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QR codes bring consumers directly to your business

QR codes bring consumers directly to your business

Quick response codes are expected to take off this year as they never have before. QR codes and other forms of two dimensional barcodes that are compatible with mobile devices (such as smartphone and tablets, among others) are expected to achieve broad scale use among consumers, this year, after having been consistently popular among brands and marketers for some time now. These quick response codes provide consumers with rapid and direct access to information, deals, and more. Consumers … Read entire article »

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QR codes at Tesco help consumers to learn more about meat

QR codes at Tesco help consumers to learn more about meat

These quick response codes will help shoppers to learn the origin of the products they want to buy. Tesco Lotus has now released a new set of QR codes that have been added to the packs of fresh meat that allows customers to be able to scan them to learn more about the history of the product and trace its origin. This, according to the company’s head of trading law and technical, Pornpen Nartpiriyarat. The system of QR … Read entire article »

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QR codes are the heart of a new partnership with Wendy’s

QR codes are the heart of a new partnership with Wendy’s

The fast food restaurant chain is now working with NeoMedia Technologies Inc. for its mobile marketing. It has recently been revealed that the fast food giant, Wendy’s, is now partnering with NeoMedia Technologies Inc. – a mobile barcode management solutions provider – in order to make the firm the exclusive service provider for QR codes for the restaurant chain’s branded promotional activities. This was revealed within a news release that said that NeoMedia’s Neosphere product will be … Read entire article »

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QR codes earned a college student nearly $25k

QR codes earned a college student nearly $25k

Simply by waving a sign with a quick response code in the air while in an ESPN crowd, donations were made. On ESPN’s “College GameDay”, which is a college football program from the station that is filmed every week at a different college campus, a student held up a sign featuring QR codes, the words “Hi Mom. Send” and a Bitcoin logo. This was all it took to have thousands of people interested in finding out where … Read entire article »

Filed under: Featured News, QR Codes