Tag: online commerce

Shopify digital commerce firm makes permanent shift to work-from-home

L. Green
Shopify digital commerce - Shopify online - computer

CEO announces the intention to default to working from home even when offices reopen. The Shopify digital commerce company, the most valuable firm in Canada, announced through a tweet from its CEO that it would be “digital by default” moving forward. By this, he meant that even after offices in the locked down country reopen, it plans to keep as many of its employees working from home as possible. At the same time, despite the federal or provincial rulings, it is keeping offices closed until 2021. CEO of the Shopify…

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Most retailers say omnichannel commerce is vital to success but few have mastered it

Jesse Collins
omnichannel commerce mobile shopping habits desktop

A new report suggests that despite the fact that selling over several channels is seen as critical, companies aren’t there yet. A new Brightpearl report suggests that while 87 percent of retailers agree that an omnichannel commerce approach to marketing and selling is critical to their business, only 8 percent have managed to master this method. The report suggests a sizeable gap between the importance of omnichannel and current retail execution. The report was the result of a data analysis conducted by Blackpearl, a firm providing retail management systems for…

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Mobile and tablet commerce are used most commonly by Millennials for buying insurance

Julie Campbell
Young woman choosing tablet commerce

At the same time, the most popular way for consumers, in general, to purchase policies is over laptops and desktops. According to the results of a recent study published by Finaccord, consumers in the Millennial generation have a greater likelihood of using smartphone or tablet commerce to buy insurance policies than any other age group. The firm behind the study specializes in market research, publishing and consulting for financial and insurance services. The study was conducted on participants in the U.K. and found that Millennials were more likely than older…

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