Mobile Black Friday shopping predicted to be a top choice for UK shoppers

Mobile Black Friday Shopping - Mobile phone and computer

An estimated 77% of UK consumer will carry out most of their Black Friday Shopping online. Independent research conducted by Market and Brand Intelligence platform Attest has revealed that there will be an upswing of mobile Black Friday shopping in the UK. The recently released findings show that more than three out of four (77%) of UK shopper will do most of their Black Friday shopping online. This research is bad news for UK high streets. The research suggests that the British high street is likely to suffer from the…

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New mobile commerce report reveals key trends about consumer mobile shopping

Mobile Commerce Report - Mobile Shopping

Ibotta’s report finds that 47% of consumers prefer shopping on their mobile device. In its first ever Mobile Commerce Report, Ibotta, the Denver-based mobile shopping app, revealed that there were key trends regarding how and when consumers engage in mobile shopping. Knowing these trends could help retailers strengthen their m-commerce strategies to reach and connect with new audiences in the future. Fewer consumers are shopping in-store retail locations today than five years ago. Over the last ten years, mobile shopping has significantly changed. Both mobile devices and retail mobile shopping…

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First-ever mobile shopping game show launched by Gravy

Mobile Shopping Game Show - Man on Phone - mobile phone users

Participants compete for discounts on new and innovative products. Live media company, Gravy, has launched the very first mobile shopping game show. A high-energy and interactive live show, audiences can watch and compete for new and interesting products discounted from 30 – 70% off. The live mobile game show also raises money for charity. The show is available via an iOS mobile app and is live every night at 8:30pm ET. Each mobile shopping game show features a new product presented in a unique price-dropping game format, according to a…

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Walmart scan-and-go shopping ended as customers disinterested in in-store m-commerce

Walmart scan-and-go - Mobile Commerce - mobile shopping

The retailer has shut down the program as shoppers failed to embrace the mobile tech based experience. The Walmart scan-and-go shopping has been abandoned by the retailer at its U.S. stores. Customers simply did not embrace the technology. It was designed to help them to save time in-store by skipping the checkout through the use of mobile commerce. The concept was supposed to let people use m-commerce tech to scan their own items and pay. Walmart scan-and-go was designed to let people use their smartphones to scan item barcodes as…

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Digital downloads outpaced by CDs and vinyl for first time in 7 years

Digital Downloads - Vinyl Sales - People buying records

Mobile commerce made many believe purchasing physical copies of media was on its way out. Digital downloads have been on the rise for years. Many have believed that CDs were going the way of vinyl, and vinyl had gone the way of the dinosaur. That said, for the first time since 2011, CDs and vinyl sales are now outpacing media downloading. When iPods and other MP3 players first became popular, the need to buy and store CDs fell. Once those portable media players hit the market, digital downloads and music…

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Blockchain technology is a top m-commerce driver

Blockchain technology - Bitcoin mobile digital technology

The same tech that powers cryptocurrencies such as Bitcoin are also pushing mobile commerce forward. Blockchain technology, the tech powering cryptocurrencies, is becoming a driving force in advancing mobile commerce. This, according to IBM Blockchain global director Shyam Nagarajan. IBM has been working with a number of banks to develop new paths for m-commerce and payments. IBM has been working with Bank of Ayudhaya and the Kasikornbank in Thailand. They have been working with blockchain technology, said Nagarajan. Their goal has been to boost online shopping and mobile payments platforms.…

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Mobile shopping apps comprise over half of European e-commerce

Cyber Monday Shopping - Woman Using Mobile

A new Criteo report revealed that retailers in Europe are greatly benefiting from dedicated applications. Criteo has released its Q4 Global Commerce Report which showed that mobile shopping apps are leading to significant successes in Europe. European retailers with dedicated applications are seeing widespread sales. Retailers have found that making mobile a priority is no longer an option but is quite the necessity. The report revealed that retailers that placed a priority both on mobile shopping apps and the mobile web, their performance gains are significant. The retailers with a…

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eMarketer mobile commerce forecast shows strong future

mobile commerce forecast

The firm’s recent study suggests that smartphone based shopping is building a highly positive landscape. The doubts some are still expressing against the growth potential of m-commerce have another study against them following a new eMarketer mobile commerce forecast. Within the report were the results of a study on the smartphone shopping ecosystem. While the m-commerce prediction aligns with other research, it also includes some striking insight. The eMarketer mobile commerce forecast states that by the year 2021, smartphone and tablet based shopping will make up 72.9 percent of the…

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Valentine’s Day mobile sales rose 9 percent this year

Valentine’s Day mobile sales

The day showed considerable growth when compared to the figures from the same time in 2017. This year, the Valentine’s Day mobile sales experienced sizeable growth over the figures from last year. It looks as though shoppers are looking to their smartphones on an increasing basis when it comes to making purchase for the occasion, said data from the Qubit marketing personalization company. Conversions recorded on Valentine’s Day were recorded to be 37.94 percent over mobile channels. That said, as successful as the Valentine’s Day mobile sales were, desktop still…

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Mobile shopping cart abandonment greatly caused by a sense of “meh”

mobile shopping cart

A recent study showed that a leading cause of leaving without purchasing is “emotional ambivalence.” Browsing for products over various apps continues to be a growing pastime, but mobile shopping cart abandonment numbers remain as high as they ever were. According to the results of a recent study, the reason people are filling their carts and then leaving them without making a purchase has to do with “emotional ambivalence.” While certain factors encourage people to add items to their carts, they often stop at that point. The research indicated that…

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