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Mobile commerce is beginning to outpace e-commerce

03/25/201403/22/2014 John Montgallo

Report shows that mobile is performing better in some product categories than PC A new report from Experian Marketing Services shows that mobile commerce is beginning to outpace e-commerce in some product categories. E-commerce has long been a powerful channel for the retail industry. Today, many retailers focus on engaging consumers through digital channels rather than traditional, physical channels. PCs have become very powerful engagement tools for these retailers and have lead to the success of online shopping and e-commerce in general. As mobile devices become more important to consumers,…

E-commerce platform shows strong growth in China

08/02/201307/30/2013 Jesse Collins

Ule e-commerce venture shows a great deal of promise Tom Group, a media conglomerate based in China, expects to see strong growth in its e-commerce ventures thanks to aggressive advertising campaigns that will be launched later this year. The organization has been working with China Post, the country’s postal service, in order to engage consumers that are becoming more interested in using their mobile device to shop. The two parties recently launched Ule, an e-commerce platform that has managed to acquire a great deal of support over its relatively short…

Walmart introduces Polaris search engine

09/05/201209/04/2012 Stephen Vagus

Retailer attempts to solidify place in e-commerce with Polaris Retail giant Walmart is beginning to take e-commerce more seriously as consumers begin relying on their mobile devices more heavily. Walmart has announced the integration of its online and in-store properties through the creation of a proprietary search engine it is calling Polaris. The Polaris search engine will allow consumers to browse for the items they are interested in. The platform has been developed in-house through the @WalmartLabs. The retailer believes that the platform is the next step in its initiative…