canada mobile marketing company Archives

AptGeek launches new QR code service for app developers allowing them to make tiny business cards

12/20/2011 Stephen Vagus

AptGeek Technologies, a mobile technology company based in Quebec, Canada, has launched a new website that could become of great use to app developers. The site – App2Card.com – allows users to design business cards that resemble the shape of mobile application icons. The cards are quite small, being roughly 1.25 square inches overall. The front of the cards will display the icon of a particular app and the back will have a QR code, which will be embedded with a bit.ly web address. When scanned, the QR code resolves…

Mobify helps smaller businesses to make an online presence

12/19/201112/20/2011 John Montgallo

Many small businesses are seeing the growth that mobile commerce has experienced over 2011, particularly during the holiday shopping season, and are wondering whether or not it is appropriate for them to market through these channels. According to Mobify’s CEO, Igor Faletski, there is no single answer, but there are ways to make the right decision. To start, Faletski says that a business must find out how much of its regular website traffic is coming from a smartphone or tablet device. This isn’t difficult information to obtain, as most quality…

Out-of-home Canadian business integrates NFC technology into its network beginning in 2012

10/10/201110/10/2011 Jorge Gonzalez

Newad, an advertising firm from Canada, has announced that in early 2012, it will start the integration of near field communication (NFC) technology into its out-of-home and digital out-of-home networks. Beginning in January of next year, Newad’s advertising displays will include embedded NFC chips, which will allow the users of smartphones that are NFC enabled to tap their phones against the ad so that they can immediately connect to a plethora of possible materials, such as discount coupons, information, or even the chance to purchase the product in the advertisement.…