QR Code Press

QR codes are scanned most by Apple mobile devices

06/10/201506/08/2015 Jesse Collins

That said, Android based smartphones and tablets aren’t too far behind, says ScanLife. There have been a lot of conflicting headlines over the last while as to whether or not the time of QR codes has passed and if there is any chance that these 2D barcodes could bring themselves to a place of relevance in the future. Current statistics and trends are showing that quick response codes are hanging in there. At the same time that big names such as Alibaba, Snapchat, and Shazam are introducing QR codes to…

QR Code Detective: Are you using the best scanner?

10/10/201410/09/2014 Julie Campbell

There are dozens, if not hundreds of quick response code scanning mobile apps available for smartphones. The mighty QR code can be found on everything from a can of peas at your local supermarket to an ad found in an in flight magazine on your way to the exotic vacation of a lifetime, and while they are designed to be quick and easy to use, your experience partly depends on your having selected the right scanner app. Regardless of whether you have an iPhone, and Android based smartphone, a BlackBerry,…

QR codes were scanned by droves of holiday shoppers

01/21/201401/21/2014 Julie Campbell

During the Christmas shopping season, consumers scanned over 10 million quick response codes. The latest report issued by Scanbuy has revealed that there has been a considerable 33 percent increase in barcode scans, including QR codes, UPCs, and even NFC tags, throughout the holiday season by users of mobile devices. This shows that when compared to 2012, the use of these quick response codes has experienced growth. Leading provider of mobile engagement solutions, Scanbuy, Inc., recent released its trend report for the holiday season, revealing that it had processed almost…

The misunderstood power of QR codes

09/15/201310/17/2013 Note From The Editor

QR codes can be a powerful marketing tool When it comes to marketing, QR codes sometimes receive a great deal of criticism. The tech-savvy have been slow to warm to QR codes because of their simplistic nature and relatively low flexibility when compared to other technologies, like NFC and augmented reality. Consumers often consider the codes to be garish and unappealing as well, and others simply do not know what the codes are for and avoid them. The criticism that QR codes attract has not dissuaded marketers from making use…

QR codes data from ScanLife shows 50 percent scanning increase

11/27/201211/26/2012 Julie Campbell

Between Black Friday last year and this year, there has been a massive rise in barcode scans. ScanLife, a mobile engagement platforms leader, has now released its report that reveals its data from the scanning of QR codes and other mobile barcodes on Black Friday 2012. According to the company, there were approximately 270,000 scans performed on that one day. Black Friday is the most busy day of the year for traffic through mobile barcodes such as QR codes. Beyond the ongoing adoption of these black and white squares among…