QR Code Press

Picking the right wine just got a little easier

04/23/2011 L. Green

Inspired by the success of their contemporaries, more wineries are flocking to QR codes to boost their mobile marketing power. The codes have been gaining traction with vineyards due to their ability to provide engaging content to consumers. Many are taking advantage of the popularity of social media, using the codes to link to their online profiles and make use of social promotion. Despite some industry leaders initially deeming the codes as a marketing phase, they are being won over by their prowess and versatility. J Vineyards & Winery is…

New QR code app looks promising for all sorts of uses

04/21/201104/21/2011 Jorge Gonzalez

QR codes are proving themselves to be much more than the marketing tools they were originally perceived as. The codes are now being used as a means for transferring files between mobile devices, a process that has traditionally been restricted to USB cables. Scansfer is a new mobile application that accomplishes what no other QR based app can do. The application has recently entered a new phase of testing and is available for the Android platform. This marks new territory for the codes, but not a new concept. Resume’s and…