American mobile holiday shopping may generate more site visits than desktop this year

mobile holiday shopping

This will represent the first time that smartphones and tablets will generate more visits than laptops. The mobile holiday shopping season has been an exciting one for the last year, but this year possibly more than most. While each year has managed to break previous records, the 2017 holiday season will do the same and beat desktop in some ways, too. Recent estimates suggest mobile site visits will exceed desktop and laptop site visits for the first time. This 2017 mobile holiday shopping milestone will be limited to visits. Sales…

Read More

Holiday mobile shopping habits will stand out this year

omnichannel commerce mobile shopping habits desktop

As has been the case over the last few years, this should be a record breaker for m-commerce. The most important time of the year for retailers is approaching and mobile shopping habits will be playing a large role. In fact, it is expected that this holiday season will represent another time in which records will be broken across the board. Pre-holiday study and forecast results are already being issued by a number of analytics firms. The goal is to best understand what are likely to be the mobile shopping…

Read More

Mobile shopping is rising over the holidays due to app use

UK mobile commerce - Woman with shopping bags on mobile

As the season continues, the use of applications has kept the use of m-commerce at a high level. Now that the holiday season is in full gear, smartphones are proving to be more integral than ever to people who need to make sure they’ve found the perfect gifts for everyone on their list, and mobile shopping has been key to getting the job done. It’s the use of mobile commerce apps that has been pushing that trend forward, says a recent study. Several companies have now conducted analyses that have…

Read More

IBM releases mobile shopping forecast for the holiday season

IBM mobile shopping

Just as the most important time of the year for retail sales gets started major predictions are made about its successes. Retailers, marketers and consumers, themselves, are now knee-deep in offline, online, and mobile shopping as the holiday rush has started, and IBM has released its predictions with the way that this year’s sales are headed. The five day period that started on Thanksgiving is a make or break weekend for most retailers. At the beginning of it all, IBM predicted that there would be a growth in online sales…

Read More

Black Friday mobile commerce was led by iOS devices

black friday mobile shopping record

Apple’s gadgets took a massive 82 percent share of the purchases on the first day of the shopping season. According to the data that was released by the Digital Analytics Benchmark group at IBM, iOS has once again led the way when it comes to Black Friday mobile commerce, as a series of reports have shown that device owners based on the Apple operating system were far more likely to make purchases than those with Android. Despite the fact that there are far more Android devices being used, they still…

Read More

Mobile commerce is loved by the Australian consumer

Mobile games Australia

The Christmas season has been defining for the use of smartphones and tablets by shoppers. According to the most recent statistics released by PayPal Australia, residents of the country have been using their smartphones and tablets for mobile commerce purposes in record breaking amounts throughout the holiday season. This December has become the holiday season with the most digitally connected Australians ever. The figures that have been released have indicated that 22 percent of people in Australia have Made at least one mobile commerce holiday season purchase. The estimates are…

Read More

Mobile payments record broken by eBay

eBay mobile payments

The American smartphone transactions volume increased by 133 over last year’s figures. Mobile payments and everything in the smartphone commerce sphere has been making news headlines throughout the entire holiday shopping season, and the figures are now starting to reveal that records are being broken this year. eBay, for example, has shown that year over year, its use has exploded over smartphones and tablets. Similarly, Waifair.com, a home goods retailer, has reported that its Cyber Monday revenues spiked by 75 percent this year, when compared to the same day last…

Read More

Mobile commerce will be a 2012 holiday shopping star

Holiday m-commerce shopping present

Black Friday through Cyber Monday has made it clear that smartphone shopping is a winner. The first full weekend of holiday shopping has clearly shown that mobile commerce was a major player from Black Friday all the way through Cyber Monday, as consumers comparison shopped, read reviews, and made online purchases to avoid the lines. For retailers, this channel represents a major shift in the way that they need to reach out to customers. The success of mobile commerce so far has been tremendous in virtually all areas. In the…

Read More

Mcommerce web slowed to a crawl from massive Cyber Monday use

m-commerce slow performance

Mobile websites took over twice as long to load throughout the online discounts and offers. While Cyber Monday showed record breaking mcommerce performance for sales, the tremendous number of smartphone and tablet shoppers that swamped the mobile web generated delays that considerably slowed down site loading times. Some of the delays faced by smartphone and tablet users mirrored the lineups on Black Friday. The average load time on Cyber Monday was 18 second longer than it would typically be. This, according to the Keynote Mobile Commerce Index. The web and…

Read More

Mcommerce apps used most on Black Friday

holiday mobile commerce shopping

Mobile applications played a major role in kicking off the holiday shopping season. This year, more than ever before, shoppers used mcommerce as an important part of their Black Friday shopping, and this included many activities, from price comparisons to hunting for sales, checking inventories, and even making the purchases themselves. These activities were performed both over apps and mobile optimized websites. Although there was a great deal of activity overall, some mcommerce apps saw more action than others. For example, Groupon held the leading position as the most used…

Read More

Mobile commerce data revealed for first holiday weekend at eBay

Ebay m-commerce News

The company has released its data for smartphones and tablets, but not its overall figures. The massive online marketplace, eBay has released its data regarding its mobile commerce sales data for the first holiday shopping weekend of the year, though it has held off on revealing its overall performance. The company shared its PayPal, Marketplaces and GSI Commerce units numbers without further detail. There was no indication from the company as to whether or not the figures that it released represented any improvements in mobile commerce when compared with last…

Read More