Tag: mobile holiday shopping

Online shopping fraud seems to occur less with mobile apps, says new report

L. Green
online shopping fraud - shopping via mobile

eCommerce fraud skyrockets over prime holiday shopping days in the US. A report released from Riskifield, a retail fraud prevention platform, reveals that between November 20 and November 27, online shopping fraud attempts increase to almost three times the average daily eCommerce fraud attempts. This finding shows that, not surprisingly, fraud attempts rise along with the volume of sales. Mobile apps appear to be the safer shopping channel. Interestingly, those who conduct their online shopping directly via a retailer’s mobile app, are typically at a reduced risk of fraud attempts…

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American mobile holiday shopping may generate more site visits than desktop this year

Sam Lambert
mobile holiday shopping

This will represent the first time that smartphones and tablets will generate more visits than laptops. The mobile holiday shopping season has been an exciting one for the last year, but this year possibly more than most. While each year has managed to break previous records, the 2017 holiday season will do the same and beat desktop in some ways, too. Recent estimates suggest mobile site visits will exceed desktop and laptop site visits for the first time. This 2017 mobile holiday shopping milestone will be limited to visits. Sales…

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Holiday mobile shopping habits will stand out this year

John Montgallo
omnichannel commerce mobile shopping habits desktop

As has been the case over the last few years, this should be a record breaker for m-commerce. The most important time of the year for retailers is approaching and mobile shopping habits will be playing a large role. In fact, it is expected that this holiday season will represent another time in which records will be broken across the board. Pre-holiday study and forecast results are already being issued by a number of analytics firms. The goal is to best understand what are likely to be the mobile shopping…

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Mobile shopping is rising over the holidays due to app use

Jennifer Goula
UK mobile commerce - Woman with shopping bags on mobile

As the season continues, the use of applications has kept the use of m-commerce at a high level. Now that the holiday season is in full gear, smartphones are proving to be more integral than ever to people who need to make sure they’ve found the perfect gifts for everyone on their list, and mobile shopping has been key to getting the job done. It’s the use of mobile commerce apps that has been pushing that trend forward, says a recent study. Several companies have now conducted analyses that have…

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IBM releases mobile shopping forecast for the holiday season

Jesse Collins
IBM mobile shopping

Just as the most important time of the year for retail sales gets started major predictions are made about its successes. Retailers, marketers and consumers, themselves, are now knee-deep in offline, online, and mobile shopping as the holiday rush has started, and IBM has released its predictions with the way that this year’s sales are headed. The five day period that started on Thanksgiving is a make or break weekend for most retailers. At the beginning of it all, IBM predicted that there would be a growth in online sales…

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