Tag: Mastercard

Mastercard launches Shopping Muse artificial intelligence personal assistant

Jorge Gonzalez
Artificial intelligence - AI with Mastercard credit cards

The credit card giant has introduced the new generative AI tool to help shoppers find what they want. Mastercard has announced the launch of its new generative artificial intelligence tool meant to provide shoppers with a personal shopping assistant. The tool was unveiled at a time when consumers are particularly interested in using AI in their lives. The Mastercard artificial intelligence tool, dubbed Shopping Muse, was rolled out by the company’s Dynamic Yield unit. It is meant to meet the needs of consumers who are increasingly turning to AI to…

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Mastercard launches ShopOpenings.com to help cardholders find open businesses

Stephanie Beck
ShopOpenings.com - Mastercard credit card

As regions re-emerge from pandemic lockdowns, this tool helps shoppers know what is open. Mastercard has announced the launch of ShopOpenings.com, a regional tool to assist cardholders in knowing which businesses have opened their physical locations following lockdowns. The mobile commerce tool is geared toward consumers residing in regions of the U.S. and Canada. The ShopOpenings.com site was built by Mastercard in partnership with the SixthSense data analytics firm. It works by listing a long list of business types, including everything from pharmacies and grocery stores to restaurants, boutiques, dry…

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Major credit card networks team up for easier mobile shopping

Jennifer Goula
Easier mobile shopping - credit cards

Shopping via mobile is about to become more convenient. Visa Inc., Mastercard Inc., American Express Co. and Discover Financial Services are part of the world’s biggest card networks that have come together to make easier mobile shopping with credit cards a reality for smartphone users. Mobile shoppers abandoning their online cart costs retailers billions. While there are many convenient ways to pay when shopping via mobile, up until now, credit cards haven’t been one of them. In fact, imputing credit card details on tiny mobile screens causes many mobile consumers…

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Facebook Messenger QR codes will make MasterCard mobile payments possible

Jorge Gonzalez
NFC mastercard Facebook Messenger QR codes

The credit card giant is adding quick response codes to the platform to facilitate purchasing. MasterCard has revealed its intentions to use Facebook Messenger QR codes to allow for mobile payments. This will have a particular focus on the small business marketplace in Africa and Asia. The Messenger app is very popular in those markets, making it a natural fit for businesses there. Moreover, using Facebook Messenger QR codes combines a popular mobile app with quick response barcodes. QR codes are already commonplace and widely used in those regions. Therefore,…

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M-commerce is a way of life in Hong Kong, says MasterCard survey

Jesse Collins
M-Commerce growth

Consumers in that region are quite comfortable with using their smartphones to research and buy products. Hong Kong consumers have made m-commerce into an everyday regular activity. When they want to shop for something online, it’s entirely commonplace to use a smartphone for the task. These trends were shared through the MasterCard Online Shopping Survey. Over 2 in every 5 Hong Kong residents had made a purchase over a mobile device in the prior 3 months. The MasterCard survey was conducted across fourteen Asia Pacific markets. Among these markets were:…

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