Mobile commerce study identifies companies that make consumers happiest

Mobile Commerce customer satisfaction

A ForeSee Results study has revealed the top 25 companies for smartphone shopping satisfaction. The results of a study that was performed throughout the entire holiday shopping season last year have just been revealed and have shown the dominant mobile commerce players in terms of customer satisfaction. Amazon took the lead, but not by a very big distance, as Apple was only slightly behind it. The ForeSee survey showed that Amazon provided the most customer satisfaction through its mobile commerce experience. In second place was Apple, which wasn’t much of…

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Mcommerce satisfaction is best achieved by Amazon

Amazon mobile commerce

A recent survey showed that the online retailer has the best smartphone shopping and service model. The results of a customer satisfaction survey performed by ForeSee Results, a market research firm, Amazon is creating the mcommerce experience that produces the highest degree of customer satisfaction. The study included a survey of 6,200 mobile consumers over the holiday season of 2012. This survey looked into the customer satisfaction levels provided by 25 of the top mcommerce websites. It was Amazon that led the pack after having achieved a score of 85…

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Mobile commerce merchants are moving away from Kindle Fire

Kindle Fire Mcommerce

Now many wonder if the will be able to continue long into the future. The latest in mobile commerce in terms of the devices that are leading the way, is that the number of retailers that are selling the Kindle Fire tablet in their bricks and mortar shops is beginning to wither. This could prove detrimental to the holiday shopping season when buyers will be looking to mobile. The most recent among several mass merchants to abandon the Kindle Fire tablet from Amazon, was Walmart. The reason for this trend…

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Mobile commerce race currently holds Apple in the lead

ipad vs kindle

Amazon is competition, but it has yet to take first place in this marketplace. ComScore released its data this month that reveals some surprising progress that has been made in the mobile commerce environment, by showing that Apple was the leader of the market, notably ahead of Amazon. That said the Kindle Fire is certainly keeping the iPad on the run. Recent struggles faced by companies such as Facebook or Zynga, which are currently dropping like stones, have led people to believe that the mobile commerce marketplace may have simply…

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Mobile commerce crown goes to Amazon as the best partner

Amazon mobile commerce

EPiServer research shows the online marketplace as the best multichannel social affiliate program. A mobile commerce survey performed by EPiServer has shown that Amazon is the best social affiliate program for smartphone and tablet channels. EPiServer is a multichannel digital marketing and e-commerce software provider. The research included the participation of CEOs, VPs, directors, and managers of online and mobile commerce from over 94 companies. Their industries included retail (both local and web-only), manufacturing, catalogs, and wholesale. Among the respondents, 47 percent said that Amazon topped the social and mobile…

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