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Latest U.K. mobile shopping trends show increase of 254% taking 9% share of e-commerce

Latest U.K. mobile shopping trends show increase of 254% taking 9% share of e-commerce

It’s still up to retailers to cater to mobile shopping trends to increase conversion. According to a report from a U.K. e-commerce trade association, Interactive Media in Retail Group (IMRG), mobile shopping trends data indicates that m-commerce is rapidly on the rise. In fact, their data indicates that when compared to March 2011, there was an increase of 254 percent in the same month of this year. Equally, though, the IMRG Capgemini e-Retail Index shows that there … Read entire article »

Filed under: Featured News, International, Mobile Commerce, Trends, United States