supermarket qr codes Archives

QR codes add zip to the mobile marketing at FreshXperts

04/02/201304/01/2013 Jorge Gonzalez

The company has unveiled an entirely new strategy that features the barcodes to connect with consumers. FreshXperts, a produce consulting group, has just unveiled a brand new online and mobile marketing strategy that is using QR codes as a central element to connect with potential customers. The barcodes are being used to make sure consumers can be reached no matter where they may be. The announcement of the new QR codes and mobile marketing plan has come just behind the FreshXperts recent drive to create mobile optimized websites for its…

QR codes used to help consumers pay for purchases

10/17/201210/18/2012 Julie Campbell

m-commerce app Sainsbury QR code mobile check out

A supermarket in London is now testing an app that allows smartphone users to scan to buy. London supermarket, Sainsbury’s, has announced that it is testing a new mobile commerce strategy that will allow customers with smartphones to scan QR codes in order to pay for their purchases, without ever having to unload their shopping carts at the checkout counter. The pilot program is being tested in four of the shop’s locations. The program, which is based on the Scan ‘n’ Go app, is now undergoing a trial run…