J.C. Penney brings some personalization to the holiday season with the help of QR codes

QR Code

Holiday season is fast approaching and J.C. Penney is looking to help shoppers give a special message to their loved ones using QR codes. The retailer is preparing to launch a new campaign that will allow shoppers to record a special message for their loved ones. These messaged will be attached to QR codes that will themselves be part of gift tags. While QR codes continue to see a great deal of use in the realm of marketing, more retailers are beginning to see the value of the codes as…

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