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Nokia adopts augmented reality for new navigation app

12/11/201112/11/2011 Stephen Vagus

Nokia has begun upgrading its location-based services to better incorporate augmented reality technology. The telecommunications company has plans to synchronize these services with its latest augmented reality application that will come pre-equipped on new Nokia smart phones. Nokia has taken a greater interest in new mobile technologies, such as NFC technology, in order to enhance their services to customers. With augmented reality becoming more popular in the mobile industry, the adoption of the technology seemed inevitable. The company is currently collecting geographic information from 196 countries around the world. Some…

Nokia to launch NFC toolkit to help businesses connect with consumers

10/01/201110/01/2011 Stephen Vagus

Famed international communications company Nokia has been championing NFC technology for some time now. The company believes that the technology is the future of commerce, marketing and, perhaps, the Internet as a whole. NFC, or near field communication, allows mobile devices to interface with each other without having to connect to one another. Much of the hype surrounding NFC lies in its uses in commerce, but Nokia believes that the more simple applications of the technology will help the technology win over consumers. At this week’s Menetizing Mobile conference in…

Nokia lays the foundation for a new NFC-centric empire with help from Poken

07/25/201107/25/2011 Jennifer Goula

NFC technology is on the verge of becoming a widespread mobile phenomena, thanks in large part to telecommunications giant Nokia. This summer, the company is unleashing a sleuth of NFC-enable smart phones and mobile devices into the commercial market. The company has been experimenting with the technology, and others like it, for years and seem to have developed a viable approach to the sometimes tumultuous world of short-range wireless communication. With its approach to NFC, Nokia is poised to compete with other companies entering into the mobile market with NFC-enabled…

San Francisco first in line to try NFC phones

05/05/2011 Jennifer Goula

More than 70 thousand San Francisco residents may be among the first to get to use the new interactive Near Field Communications (NFC) technology. Over the next six months RMG Networks will implement the new program called mTag. The development was a joint venture between RMG Networks and Blue Bite. Reach Media Group (RMG Networks) is headquartered in San Francisco, California. RMG Networks is a place-based media company that provides news, video entertainment and information, along with away from home solutions for advertising. RMG’s digital out of home (DOOH)…