QR Code Press

M-commerce sees tremendous use by entertainment industry marketers

09/12/201209/12/2012 Jennifer Goula

m-commerce within the entertainment industry

Businesses have been leading the way in advertising through this channel. Entertainment businesses are proving to be at the very head of the use of m-commerce and mobile marketing, as it maintains its reputation for remaining at the forefront of emerging media. A new Millennial Media report has detailed the notable role of the m-commerce in the industry. The entertainment industry has been using m-commerce for a broad range of different purposes. Purchases through this channel – excluding apps – of products such as television shows, music, movies, and ebooks,…

No more lines with paperless QR movie tickets

05/14/2011 Jorge Gonzalez

Village Cinemas, an Australia based cinema chain, has launched their new QR code driven service that will help movie goers skip lines. Etickets are becoming a popular alternative to standing in line at the local theater. However, buying tickets online means either having to print them out at home or have them printed at the theater. Village aims to take advantage of this growing trend by offering a service that allows customers to buy tickets online but not have to worry about printing them later. By going to Village’s mobile…