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The latest m-commerce trend is social gifting

May 6th, 2012 | Add a Comment

Though last year’s major online trend was group discounts, this year, the shopping fashion has turned to a more giving direction with social gifting on Facebook. Gifting has caught the attention of social media marketing and retail experts alike, as individuals get together on their favorite platform and purchase presents for one another. Wrapp, a startup based in Sweden, has only just launched its American business on Monday, and has been receiving millions in venture capital dollars … Read entire article »

Filed under: Featured News, International, Mobile Commerce, Mobile Marketing, Social Media Marketing, Trends, United States

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