Mobile commerce industry demanding marketers more than any other employee

Mobile Marketing Jobs

Mobile marketers in high demand causes many to rethink their occupation. According to Propel London data, in the mobile commerce industry, marketers with an expertise for targeting these device users are now the highest in demand employees. Propel London is a digital recruitment agency and its most recent “Digital Salary Insights” report has indicated that the U.K. job postings for mobile marketers have increased from only 10 vacancies in 2009 to more than 150 listed in 2011. At the same time the job openings for social marketing over mobile devices…

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Mobile marketing entrepreneurs find significant opportunity in the low number of mobile sites

Mobile Marketer

Nielson and AT&T have released the results of a recent study that showed that among all mobile searchers, 43 percent will follow up their queries by heading to visit the business’s physical location. Furthermore, 22 percent of the searchers will actually make a purchase once they have visited the store. Mobile marketing entrepreneurs are only just now spotting this opportunity and are starting to take advantage of it while the number of mobile websites remains low. Though smaller businesses have found it increasingly hard to try to compete with what…

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