QR Code Press

Unilever and TikTok partner on mobile marketing campaign

06/29/202306/28/2023 Sam Lambert

Mobile marketing - partnership - cleaning supplies

The massive corporation and the video-based social network collaborated on the #CleanTok content series. Unilever and TikTok have partnered to create and curate content together for the specific purpose of a mobile marketing campaign that will reach cleaning fans worldwide. The #CleanTok campaign is a collaboration between Unilever, Mindshare, Gravity Road, and TikTok. Together, the companies will be releasing a number of dedicated content for #CleanTok, as a part of a series including program activations. This mobile marketing campaign is expected to continue for 40 weeks. There will be a…

Research firm adopts QR codes to help collect feedback from consumers

11/21/201111/21/2011 Stephen Vagus

Mindhsare Technologies, a research firm working with the retail and hospitality industry, has begun adding QR codes to their customer surveys. The codes will help the firm collect data from consumers regarding the service. This immediate feedback is valuable for businesses as it will help tweak performance to better accommodate the needs of shoppers. The codes are part of Mindshare’s new, mobile-optimized feedback management platform. Mindshare specializes in real-time marketing surveys and analysis tools, which have become invaluable to retail businesses around the world. The firm believes that QR codes…