mcommerce holiday shopping Archives

Mcommerce holiday shopping has already started at eBay

11/14/201211/14/2012 Stephanie Beck

The online auction site has boosted its deals and options for shoppers who are on the go. Christmas and holiday shopping is coming early to eBay as it has already opened up a number of its additional mcommerce features in order to appeal to consumers who are looking to get a head start on their gift buying. However, the complete line of additional options and deals won’t be launched until Thanksgiving. A recent survey has revealed that the average American family will complete their Thanksgiving dinner at 5:23pm (Eastern Time).…

Mcommerce study predicts increase by 300 percent in 3 years

11/03/201211/03/2012 Sam Lambert

Though smartphones will play an important role over the holiday season, by 2015 there will be massive growth. The results of a recent study by Tapjoy have shown that while the next couple of months should be quite defining for mcommerce, over the next three years, the sector will increase by well over 300 percent (up to 362 percent in the United States). This will occur as more consumers buy smartphones and use them to make their shopping purchases. Though there are still many shoppers that will head out into…

Mobile commerce is more active among tablet users than those with smartphones

10/22/201210/21/2012 Julie Campbell

Shoppers behave differently when making their holiday purchases, depending on their devices. According to a report from the National Retail Federation, which discussed the role of mobile commerce in this year’s holiday shopping season, although the increase in sales is expected to reach 4.1 percent over last year at the same time, it is believed that smartphones and tablets will represent a larger part of the buying marketplace than it has in the past. The research also showed that 30 percent of tablet owners would be using their devices to…