If you haven’t changed your Twitter password in the last few days, now’s the time

Twitter Password - Twitter on Mobile

This may also be seen as an opportunity to review higher security such as two-factor authentication. A new Twitter password is the latest recommendation for every one of the social network’s users. In fact, Twitter itself has made this recommendation. Following a bug in their system, all users are urged to create a completely new password. That said, Twitter and online security experts also see this as an opportunity for people to use upgraded security. Twitter recently released an important security announcement. Ironically enough, it occurred on National Password Day.…

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Number of Twitter users once again on the rise

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This year’s first quarter is treating the social media platform well, as it is making money, too. Twitter users are growing in numbers once again, giving the social network a strong start to 2018. The company managed to turn a profit for the second time since its inception. That said, it’s the user number growth that is drawing the most attention from a business perspective. The Q1 2018 earnings were recently reported, showing that those new Twitter users may keep up the profits. In fact, Twitter predicts that it will…

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Facebook scandal sends users to Instagram; owned by the same company

Facebook Scandal Sends Users to Instagram - Instagram on Mobile

Angry Facebook users deleting their accounts in droves are heading to another of the company’s platforms. The latest Facebook scandal involving Cambridge Analytics was the last straw for many users. That said, it’s not as though they’re ready to give up social media altogether. Interestingly, the alternative many are choosing is Instagram. Instagram, the image-based social media platform, is also owned by Facebook and is similarly operated. Many industry experts have found the move to Instagram to be a fascinating one. While some had expected the Facebook scandal to send…

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Snap shares value plummet after single Kylie Jenner tweet

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All it took was one post and the social media influencer sent company’s market value down by $1.3 billion. Snap shares went into a freefall at the end of last week when Kylie Jenner tweeted that she hasn’t been using Snapchat recently. A brief mention of the lack of use of the application on the micro-blogging site and the bottom fell out of the company’s stock. Kylie Jenner is a critical social media influencer and her word can change the future of entire brands. When Jenner mentioned that she hadn’t…

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Twitter ad transparency gets a boost to prevent potential future elections tampering

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Social media networks have been scrambling to improve their reputations when it comes to elections results. Twitter has announced that it is making some serious changes to the Twitter ad transparency on its platform. Following a Russian political advertising investigation, the company is aiming to ensure that it will avoid influencing future elections results. The new transparency center will launch in coming weeks and will make it easier for users to see who is advertising. Over the next few weeks, Twitter ad transparency will becoming increasingly obvious by way of…

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Instagram is the social media platform hardest on a user’s mental health, study

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That said, YouTube appears to be the social network that is among the easiest on positivity. The Royal Society for Public Health (RSPH) released the results of a study conducted by its Youth Health Movement, showing that Instagram is the social media platform with the most negative impact on mental health. While Instagram may be negative, it was YouTube with the most positive influence on mental health. The research revealed that of the “big five” social media platform leaders in the market, YouTube had the most positive influence on mental…

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Twitter social media marketing isn’t earning enough for the company

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A new strategy is being developed that may involve the use of paid subscriptions on a premium Tweetdeck version. As Twitter social media marketing simply isn’t generating the level of income the company had hoped for. It is considering the launch of a new paid subscription version of Tweetdeck. It is geared toward professionals and would provide them with an ad-free experience. Twitter is looking into this and other potential revenue streams after its advertising has fallen short. The Twitter social media marketing strategy simply isn’t bringing in the revenue…

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Twitter QR codes launched for following and sharing

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The social media platform has introduced quick response codes not entirely unlike Snapchat. Twitter QR codes have now been launched for the purpose of making it easier for people to follow accounts and share their own. Every Twitter user has his or her own unique quick response code. When that barcode is scanned, the mobile device user is automatically directed to the applicable account. A user can find his or her QR code within the Twitter app inside the profile option. From there, Twitter QR codes can be accessed by…

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Square bets on EMV standards improving the mobile payments space

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Dorsey has high hopes for EMV standards Jack Dorsey, CEO and co-founder of Twitter and CEO and founder of Square, wants his mobile payments company to be universally recognized as a leading mobile commerce firm. Dorsey believes that the coming shift toward EMV standards will help Square accomplish this goal. Square has released its first earnings report since its initial public offering, showing that it has received 350,000 pre-orders for its EMV-enabled card reader, which can be used to process mobile transactions. New standards may speed up mobile transactions According…

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After a year and a half, Twitter Canada has a new head

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The social network and mini blogging site is now looking up to Rory Capern, following his hiring. Kirstine Stewart had been leading Twitter Canada but stepped down a year and a half ago, leaving the company without anyone in the official leadership position; until now when it has raised a new head to this position along with the hiring of Rory Capern, who will take over in February. Capern is coming to the social network’s Canadian business after having worked at Google Canada. Replacing Stewart is Capern, who had been…

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Massive Twitter outage sweeps mobile app and web experience

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The social network experienced a worldwide malfunction on all platforms on Tuesday. On Tuesday, users around the world found themselves faced with a huge Twitter outage that placed the social network’s services out of reach, beginning with usage issues, followed by extensive access problems. The outage lasted well over an hour, which is an outstanding length of time for a social network. The Twitter outage spread rapidly across the web, mobile and even its API (application programming interface, which is the system used by the apps in order to communicate…

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