QR codes have been used in a plethora of marketing endeavors as a way to connect directly with consumers. The barcodes often see success in the field and are becoming a herald for innovative mobile marketing in western society. However, their use can apply to much less conventional forms of marketing. Some individuals have taken to using QR codes to brand themselves rather than products, in an effort to establish a quickly identifiable persona. Any assortment of information can be associated with QR codes. The code can be linked to…
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