linked to mobile site Archives

Grand Junction, Colorado, uses QR code technology in new information effort

01/24/201201/24/2012 Stephanie Beck

Grand Junction, a city in Colorado, has announced that it will now be using QR code technology to help to provide residents and visitors with information through the use of their smartphones and tablets. These barcodes are now being posted on everything from real estate ads, to beverages, and poster advertisements. They are being used as an engaging tool to assist in the promotion of the city’s Activity Guide, which is provided by its Parks and Recreation Department. According to Karen Peterson, from the department, and who was a designer…

The Lone Star State and QR Code Cowboy

05/03/201105/03/2011 Jennifer Goula

Governments are prone to criticism for what information they choose to share with the public. Transparency has been an issue of debate recently, as demand for more clear communication between the government and its citizens begins to rise. The help promote transparency, the Texas Senate Business and Commerce committee is turning to a powerful tool from the realm of mobile marketing: The QR code. While is the code is normally reserved for marketing campaigns geared toward a more tech-savvy crowd, they have been gaining the attention of political entities. They…