Businesses of all sizes are using this mobile marketing technique to appeal to consumers. Companies and brands ranging from Coca-Cola to Samsung have been building QR code marketing campaigns to take advantage of the popularity of these little square barcodes, and the opportunity they present for reaching consumers. Seoul, South Korea, was the location of a massive mobile marketing promotion for the Samsung NX 200 camera. In a trendy part of the city, a number of photographers, armed with the cameras, rushed unsuspecting shippers and behaved as though they’d just…
Read MoreFrom paparazzi to drinking a Coke – QR code marketing is hot!
