QR Code stores big hit in 2013

qr code virtual stores

Dutch Startup to bring pop-up virtual store to the public After Tesco launched its QR Code virtual store for the homeplus formula in 2009, the number of QR Code stores has been increasing with double digits. In 2012 over 300 QR Code stores were published worldwide and over 2000 have already been announced for 2013. With the rise of mobile commerce, retailers are finally integrating their online and offline channels. According to Forrester research , mobile retail and travel spending grew by 80% in 2011 and is expected to more…

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MRT station uses QR codes to allow commuters in Singapore to purchase groceries

QR Code Wall

The commuters in Singapore who use the Boon Lay and Bugis MRT stations now have an added service available to them, which involves the ability to purchase their groceries with their smartphones by scanning QR codes. The transit stations feature walls with images of products next to the two dimensional bar codes. By scanning the codes, commuters are redirected to the mobile site for Cold Storage, where they can enter their details and have their grocery items delivered to their homes. SMRT Investments managing director, Dawn Loh, explained that many…

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