QR codes have made their way to the realm of professional motorcycle racing. SHARK, makers of the world’s first carbon fiber racing helmet, have adopted the codes to acknowledge the growing popularity of mobile technology. The company has produced a new racing helmet whose design is based on the code. SHARK has taken a minimalistic approach to the helmet’s aesthetic qualities, deciding to let the black and white patterns of their QR code catch the eye of consumers as opposed to bright colors or flashy designs. The helmet is for…
Read MoreQR coded motorcycle helmet from SHARK
