Co-op Bookshop makes the purchasing process easy with smartphone barcodes. The Co-Op Bookshop has used a pilot program with QR codes to better its techniques for selling university textbooks in shop windows, and has now launched the new and improved process to ten of its locations. By using the mobile commerce data from the trial, significant upgrades were made. In the initial test, the Co-op Bookshop in the Macquarie University store had a wall of QR codes displayed in its front window. When students scanned the barcode assigned to a…
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