Since its iPhone app was first launched in 2009, the success has exploded. Zipcar is experiencing a revolution that is being entirely connected with mobile technology. According to the company’s CEO, Scott Griffith, it will likely change the way the entire transportation industry functions, not just his own company. Since they first launched their iPhone app back in 2009, Griffith stated that “We were almost shocked by how fast things took off.” He was a panelist at the MIT Sloan CIO Symposium last week. He discussed the way that Zipcar…
Read MoreThe difference that mobile technology is having on the Zipcar
