4 Trends That Continue to Define Mobile App Advertising

mobile app marketing trends

Mobile users today have literally millions of apps available from which to choose. This means app marketers are facing a two-fold challenge: Make users aware of the existence of their app in a crowded marketplace and convey the unique value it can provide users before a competitor manages to do the same. Where there’s fierce competition, there’s innovation. The mobile app advertising industry is no exception here; savvy marketers are harnessing emerging technology to drive high-quality installs that lead to further engagement. Here are four trends that continue to define…

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5 Tips To Choosing A New Career

new career

Do you feel tired of what you’re currently doing and in need of a career change in your line of interest? If you are one of those individuals who are hoping to change their career and do something different, then you must make the decision from a deep rational point of view. Making a career change can be a considerably difficult decision to make since it’s also inclined on your future prospects. If you are sure about the direction you want to take career wise then don’t be dismayed. Below…

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Mogix Releases New Commuter Essential Portable Phone Charger Guide and Video

Portable Phone Charger

Mogix Accessories, maker of the best portable charger for commuters has just released a new essential guide to getting the most out of this gadget. The guide was launched at the same time as a new customer support video about the portable charger. The company’s cell phone portable charger became a fast favorite among commuters shortly after its release. This lightweight portable battery charger is slim and easy to slip into a pocket or toss into a handbag, backpack or briefcase. That way, commuters use their portable charger for iPhone…

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The essentials when starting a small business in today’s tech savvy world

For many, entrepreneurship is a passion, but launching a small business can be a difficult and, often times, a complicated undertaking. In starting a small business, one faces many challenges, any one of which could lead the entire endeavor to ruin. Having a plan to overcome these challenges and, in most cases, meet them head on can help those interested in starting their own business succeed. Developing this plan should be considered among the first steps when embarking on this journey. Those interested in operating a small business must, of…

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How to get started in mobile marketing

Mobile marketing has reached the point of explosion, and it is now perfectly clear to most marketers and businesses that taking part in it and using its techniques is no longer an option. It’s a necessity. What isn’t quite as obvious is how to get started and how a marketer should guide a business into the channel for the first time. What are those critical first steps that should be taken from having absolutely no mobile presence, to easing in the door and then taking off for the best successes?…

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Three stages of mobile marketing, Part II: A campaign in motion

Robert Half Website Preview

Jobseekers have begun using QR codes as a way to stand out to potential employers. As mobile technology becomes an integral part of everyday life, new ways to use these technologies are constantly being discovered. Robert Half, a member of the S&P 500 and one of the world’s leading specialized staffing firms, attended this year’s SXSW conference in Austin, Texas, where they used QR codes to promote their services. We were able to get in touch with Lars Asbjornsen, vice president of online marketing and recruiting for Robert Half International,…

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