When you’re in business, it serves you well to be aware of all the tools at your disposal. Knowledge is power, after all, and having this much knowledge behind you can allow you to make well-informed decisions about how you should proceed. Thinking in the long-term is the right approach here, and this is an opportunity to practice that. Most of the tools at your disposal in the modern age will be that of the online variety. The internet is an invention that has integrated itself firmly into global society,…
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Why SEO isn’t Just About Search Engines – It’s About Customer Experience, Too!
Your website is at the very core of your digital marketing efforts. It is where prospective customers go to learn more about your business, explore your product or service offering, and, hopefully, where they go to make conversions. Ultimately, the goal is to craft a beautiful, functional website that makes a positive, lasting impression. But how exactly do you go about making sure that people find your website in the first place? This is where search engine optimization (SEO) and a digital marketing agency like Local SEO Search comes in…
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