Texas high school leverages QR codes to keep up with students

QR Code Used in Yearbooks

QR Code Used in Yearbooks
QR codes are making their way to this year’s addition of Lufkin High School’s yearbook. The Texas-based high school will be using the codes in an attempt to enrich the yearbook experience, packing even more content into the book’s 500 pages.

Tim Krause, yearbook advisor, chose the codes because it will allow the school to exhibit additional pictures and videos without adding to the cost of production. The yearbook, called Fang, is one of the largest in the nation and one of the very first to use QR codes.

According to Krause, the school has more than 3,000 photos that they did not use for the publication. These photos were cut from the final product but are still good enough to be used. Krause said that some of these pictures will make their way into the book in the form of a QR code, along with a video montage created by students.

Krause is keen to include students in every step of the process. Some will be responsible for the videos while others will handle web design while still others will be busy generating QR codes for pictures.

Advertisers are also being invited to take part in the QR project. Traditionally, businesses have supported the yearbook throughout its various incarnations. Now, the school is offering to give them their very own QR code so that they can expand their reach.

Lufkin High School is not the first to use QR codes with their yearbooks, but it produces the largest yearbook to do so.

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